Editors Webinars
Mobile strategies for newspapers:
how to build a global content offer
how to build a global content offer
Editors
Webinars feature an exclusive presentation by a top editor, followed by
an interactive discussion, giving you answers to your questions in
real-time, without having to leave your office.
With new devices being released every single month, the mobile strategy of newspapers cannot be limited to the conception of a few applications. Newspapers need to have global and coherent mobile strategy: it's not just about the iPad, the iPhone, mobile optimized web applications or mobile editors... It's about all that at the same time! This webinar series will teach you everything you need to know about mobile news, offering you experience from newspapers which are already working on it:
La Repubblica's mobile strategy - getting readers to pay for a premium news experience
Reuters' mobile strategy - learn how a huge media group makes use of mobile
Speaker: Ilicco Elia, Head of Consumer Mobile, Thompson Reuters
Ilicco Elia is Head of Mobile for Reuters Consumer Media. In this role, Ilicco is responsible for the strategy and production of Reuters portfolio of mobile sites and services. Including the News Pro set of mobile applications, SMS alert services and mobile websites and partnerships across the globe.
Tuesday 22 June 2010, 14h00 (London Time)
Buy the "Reuters' mobile strategy" webinar for only 59€ !
With new devices being released every single month, the mobile strategy of newspapers cannot be limited to the conception of a few applications. Newspapers need to have global and coherent mobile strategy: it's not just about the iPad, the iPhone, mobile optimized web applications or mobile editors... It's about all that at the same time! This webinar series will teach you everything you need to know about mobile news, offering you experience from newspapers which are already working on it:
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Special offer: buy the three webinars below on "Mobile strategies for newspapers" for the price of two webinars: 118€! Buy the three webinars: |
La Repubblica's mobile strategy - getting readers to pay for a premium news experience
Speaker: Stefano Portu, Director, Premium & Mobile Offering, Gruppo Editoriale L'Espresso, Digital Division
Tuesday 15 June 2010, 14h00 (London Time)
Buy the "La Repubblica's mobile strategy" webinar for only 59€ !
Tuesday 15 June 2010, 14h00 (London Time)
Buy the "La Repubblica's mobile strategy" webinar for only 59€ !
Reuters' mobile strategy - learn how a huge media group makes use of mobile
Speaker: Ilicco Elia, Head of Consumer Mobile, Thompson Reuters
Ilicco Elia is Head of Mobile for Reuters Consumer Media. In this role, Ilicco is responsible for the strategy and production of Reuters portfolio of mobile sites and services. Including the News Pro set of mobile applications, SMS alert services and mobile websites and partnerships across the globe.
Tuesday 22 June 2010, 14h00 (London Time)
Buy the "Reuters' mobile strategy" webinar for only 59€ !
The Guardian's mobile strategy - be inspired by the mobile department which sold 100,000 paid iPhone apps within 2 months!
Speaker: Jonathon Moore, Mobile Product Manager, Guardian News & Media
Full 360 degree responsibility for the Guardian's mobile strategy (browser and application), Jonathon created & released the Guardian iPhone app, achieving: #1 grossing app, #1 paid app, number one 'paid news' app (UK); number two paid news app US; #1 grossing app, #1 paid app & #1 'paid news' app in Ireland.
Full 360 degree responsibility for the Guardian's mobile strategy (browser and application), Jonathon created & released the Guardian iPhone app, achieving: #1 grossing app, #1 paid app, number one 'paid news' app (UK); number two paid news app US; #1 grossing app, #1 paid app & #1 'paid news' app in Ireland.
To be announced
Buy the "The Guardian's mobile strategy" webinar for only 59€ !
Buy the "The Guardian's mobile strategy" webinar for only 59€ !
