Creating guidelines for user comments

Posted by Sarah Schewe on May 22, 2008 at 11:23 AM

The Recovering Journalist recently blogged on the Norwich Bulletin's (Connecticut) brief adventure into user commenting - The Bulletin gave readers free range to comment on the site, only to find that comments that are entirely anonymous and unmoderated can quickly spiral out of control. Apparently posters were relentless even when it came to wedding announcements.

Todd Zeigler of the Bivings Group recently blogged on 9 Ways to Improve the Quality of Comments on your Website:

1. Have moderators and staff actively participate on the comment board; when staff post frequently they can help lead the discussion and improve the level of discourse
2. Require users to have one comment pre-approved before they can post freely
3. Filter out the profanity
4. Allow users to report inappropriate comments
5. Use other users feedback to bury or promote comments
6. Require registration for posting
7. Threaded comments foster discussion; when users can reply to a specific comment it allows for multiple lines of discussion to coexist
8. Let users ignore other commenters
9. Create a comment policy; transparency is always best

By following these guidelines news sites can reap the benefits of online user discussion, without the swear words.

Sources: Recovering Journalist through David-Black.org, The Bivings Report