Media wrap: Flickr opens video, Yahoo and Google test ad-sharing
Posted by Jean Yves Chainon on April 10, 2008 at 9:55 AM
Here's a quick sum-up of some of the big media stories outside of the newspaper industry, which you can also read more about on our sister site, the SFN Blog:
- Photo-sharing site Flickr, owned by Yahoo!, announced the launch of a video-sharing function on its site. Videos will be limites to 90 seconds and 150Mb in size though. "While this might seem like an arbitrary limit, we thought long and hard about how video would complement the flickrverse," wrote community manager Heather Champ. In broadening its span to video, Flickr will attempt to distinguish itself from market leader YouTube, by sticking to "what quickly bubbled up was the idea of 'long photos', of capturing slices of life to share," wrote Champ. The video service will only be available to "pro" users who pay $24.95 a year.
- In a move interpreted as a retaliation to Microsoft's hostile takeover offer, Yahoo! announced it will be testing an advertising sales deal with Google that will last for up to two weeks. Yahoo! will run Google's AdSense service along its own search results. Microsoft's reaction was straightforward: "Any definitive agreement between Yahoo! and Google would consolidated over 90% of the search advertising market in Google's hands; this would make the market far less competitive," said Brad Smith, Microsoft's lawyer.
Source: SFN Blog - Brand Republic - Guardian through European Journalism Centre
- Photo-sharing site Flickr, owned by Yahoo!, announced the launch of a video-sharing function on its site. Videos will be limites to 90 seconds and 150Mb in size though. "While this might seem like an arbitrary limit, we thought long and hard about how video would complement the flickrverse," wrote community manager Heather Champ. In broadening its span to video, Flickr will attempt to distinguish itself from market leader YouTube, by sticking to "what quickly bubbled up was the idea of 'long photos', of capturing slices of life to share," wrote Champ. The video service will only be available to "pro" users who pay $24.95 a year.
- In a move interpreted as a retaliation to Microsoft's hostile takeover offer, Yahoo! announced it will be testing an advertising sales deal with Google that will last for up to two weeks. Yahoo! will run Google's AdSense service along its own search results. Microsoft's reaction was straightforward: "Any definitive agreement between Yahoo! and Google would consolidated over 90% of the search advertising market in Google's hands; this would make the market far less competitive," said Brad Smith, Microsoft's lawyer.
Source: SFN Blog - Brand Republic - Guardian through European Journalism Centre
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