Murdoch suggests free WSJ.com (again)
According to Murdoch, making WSJ.com free would boost traffic and global revenue. WSJ.com is currently the largest paid-for website, with 983,000 subscribers. Annual subscriptions cost $99.
A free Web site would be “something right on the front burner,'' Murdoch said. “We'll have a lot of work to do on it -- everything from 24-hour financial news for everybody, to news customized by industry and company.''
If the Journal’s website went free, this would fall in line with Murdoch’s stated strategy to compete with The New York Times.
Murdoch also projected about $100 million in cost savings. “We've identified low-hanging fruit,'' he said at a Goldman Sachs Group Inc. conference in New York.
Source: Reuters – Media Guardian – Yahoo News – Bloomberg.com
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I dont think murdoch realizes that WSJ.com has long standing agrements with partners like Congoo.com, Factiva.com, Lexis Nexis and others. Making the site free would put these agreement in breach and they would have to pay.