Returns on equity: The untapped potential of gender journalism

2023-07-21. Media organisations should reflect the world around them, in their content and in their newsrooms. But if that’s not a good reason to invest in gender journalism, perhaps an industry boost of $11 billion could help close the gender news consumption gap, say panellists at WAN-IFRA’s World News Media Congress.

Of north stars and moon shots: Nation Media’s bold two-step journey to 500 million engagements

2023-07-21. “We know it’s audacious, but we think it’s achievable.” – Pamela Sittoni, Group Managing Editor. A quarter of a century after opening its online desk, the Kenyan legacy media group is relooking its digital-first approach with a bold move to becoming Africa’s go-to content platform.

Further printing plant shutdowns loom in Germany and Austria

2023-07-20. Newspapers reducing their print editions, frequency, page counts, or ceasing publication as a paper product altogether due to falling demand has become quite common. The most recent example is Wiener Zeitung. However, the fact that some newspaper printers in Germany and Austria will now also be shutting down completely in a brief time is a further worsening of the situation due to a steady decline in circulation and the accompanying increasing inefficiency in production.

With 700,000 paying subscribers, digital more profitable than print for Argentina’s Clarín

2023-07-19. With 30 million readers, and paying digital subscribers surging past 700,000, Clarín has the distinction of having the largest number of paid digital users for any news publisher in Latin America.

The frustrating challenge of advancing women in news

2023-07-13. We tracked content and trained media partners on tactics to track and improve gender balance in content for more than three years. It didn’t work. Where do we go from here?

Michael Miller on how NewsCorp Australia has transformed its journalism and business

2023-07-12. “What gets measured gets done, what gets measured and fed back gets done well, and what gets rewarded gets repeated.” That guiding principle, as well as doubling down on its purpose and standing up to different disruptions have helped NewsCorp Australia transform its journalism and record its best business result in over a decade, according to Executive Chairman Michael Miller.

Ringier leans on 5R framework to drive growth

2023-07-12. Swiss company Ringier’s media brands achieve growth by intentionally repositioning themselves using the 5R framework and consistently monitoring the conversion funnel. Ladina Heimgartner, Head of Global Media and CEO of the Blick Group – Member of the Ringier Executive Board, shared Ringier’s growth strategy during World News Media Congress 2023 in Taipei.

WPF/OPHAL webinar explained, how to improve paper roll handling

2023-07-12. The WPF/OPHAL webinar was a best practice top-up concentrating on improving efficiency and safety in paper warehouses and print sites, while covering three areas: Stacking, clamping and out-of-round rolls.

News as music: Schibsted explores AI-based innovation to attract GenZ

2023-07-11. “It’s important we regularly talk to our GenZ audiences – that we don’t talk about them, but with them. We’re not nice for talking to them, they’re nice for talking with us.” This is the principle that IN/LAB runs on while dismantling traditional forms of news media production and consumption.

‘It helps us see through our chaos’: How coaching in Table Stakes Europe allows a local German news publisher to navigate its digital transition

2023-07-10. Hildesheimer Allgemeine Zeitung’s Christian Wolters and Jana Hintz discuss how working with their Table Stakes Europe coach has helped them embrace an audience-focused mindset and workflows: “It’s not like there’s just a week or a month when everybody is really motivated, and then everything goes back to as things were before. It’s training us to stay on this road for the long run.”