With those advances, however, come challenges and new ways of thinking. It is essential that editors rethink how the audience consumes content: they might start reading a story in print, continue it on their mobile as they travel, and finish it at work on a computer screen.
The new definition of news is anything you didn’t know 15 minutes ago – or even 15 seconds – says García. Many journalists lament that Twitter is where news breaks, he continued, but Twitter is just 140 characters: it is up to journalists to go deeper.
There is still a place for print, says García, “I believe print is eternal, as long as it adapts.” Paper has the power of disconnect, he says, something that people crave on occasion in this hyper-connected age. But print publications must focus on what they do best. “Nobody expects breaking news in a paper – paper is old,” García believes: “the headlines have to be written to imply looking to the future, not ‘this has already happened.’”
The Washington Post is one paper that is sufficiently evolving in print, García says. It has reinvented its Sunday edition with surprise stories on the front, great photography, and a compact magazine. Colombia’s El Tiempo has also made significant changes, he pointed out, moving from six sections to three: what you need to know (news), what you should read (in-depth features) and what you should do (lifestyle and entertainment).