WAN-IFRA

A publication of the World Editors Forum

Date

Sun - 21.12.2014


video

"We have to change the perception of the New York Times as not only a place to read about important stories of the day and interesting topics, but also a place to watch,” Denise Warren, executive vice president of NYT’s Digital Products and Services Group, told Journalism.co.uk.

Many of the Times’ videos were already available for free on YouTube and Hulu, an inconsistency that needed to be addressed, Warren told paidContent. And thanks to sponsorship by Acura and Microsoft, videos are now freely accessible on all of the Times’ platforms, including its mobile apps, according to a release.

Author

Kira Witkin's picture

Kira Witkin

Date

2013-04-24 15:19

Vine, Twitter’s new six-second video application, inspired more than 100,000 uploads over the weekend, according to research by Simply Measured. And while the fledgling app, launched 24 January, showcases its fair share of pets and even porn, some foresee a journalistic future for Vine.

After a Turkish reporter used Vine videos to display the aftermath of the U.S. embassy bombing in early February, other news organizations have given the bite-sized videos a try. The Wall Street Journal helped the hashtag “#nyfw” rise to the top of Vine’s top keywords with its clips from New York Fashion Week. Early Vine videos also tipped off the media of a water main break on Fifth Avenue in New York City on 1 February.

Author

Kira Witkin's picture

Kira Witkin

Date

2013-02-12 13:25

Jeff Whatcott would say that - after all, he is the Chief Marketing Officer at video hosting giant Brightcove. We were speaking to him on a study tour visit to their HQ in Boston last month.

But of course most news organisations with a strong online presence agree. For example, Kalle Jungkvist - Senior Advisor to Schibsted Media Group and Frenemies Consultant with WAN-IFRA, says "integrated news videos and integrated web TV is more or less a must for a modern news site" (see video below from his interview at DME12).

And the trend is growing fast. Chris Berend, Head of Digital Video Production and Content Development at Bloomberg, says they recently "more than doubled amount of video streams being consumed across web and mobile properties".

More and more news media companies are working with partners like Brightcove to optimise their video content and Jeff was happy to share some of his hints and tips for getting the best from your video strategy, for instance:-

Author

Nick Tjaardstra's picture

Nick Tjaardstra

Date

2012-11-28 17:17

Last week, The Washington Post launched a new nightly video news show called The Fold, created primarily for Google TV and Android tablet devices but also available online.

“We’re not a newspaper, we’re not the evening news, we’d better not be a web video but we’re some combination of all those things that hopefully is informative and fun to watch,” says presenter Brook Silva-Braga in an introductory video.

It is a half hour show, shot from a studio within The Post’s newsroom, accompanied by footage from out in the streets and around the world. The first episode featured an interview with Henry Kissinger; subsequent guests include Economist Mark Zandi and former congressman Patrick Kennedy.

Author

Emma Goodman's picture

Emma Goodman

Date

2012-10-10 17:24

In the UK, Telegraph Media Group says it "plans to bolster its video content online – including supplying journalists with a 'backpack device' to stream content," writes Andrew Pugh for Press Gazette.

On Poynter, Craig Silverman examines "How National Geographic Traveler exposes problematic entries in its photo contest."

The Washington Post's new desktop app, The Issue Engine, aimed at boosting reader engagement, gets reviewed by Michael Depp on the NetNewsCheck website.

The Associated Press said today that it "has launched its 24/7 live video news service on AP Video Hub, a state-of-the-art global platform providing broadcast-quality video news for digital publishers."

Author

Brian Veseling's picture

Brian Veseling

Date

2012-09-04 18:12

It is a truth near-universally acknowledged, that a news organisation in possession of a reputable but costly print heritage must be in want of an effective online video strategy.

After all, audience eyes and advertising dollars are increasingly gravitating toward YouTubelast month in the U.S. more than 180 million people watched 33 billion videos, according to the comScore’s Online Video Rankings, and video advertising had its best month on record, with U.S. Internet users watching 11 billion video ads.

Author

Emma Knight's picture

Emma Knight

Date

2012-07-24 18:45

When AFP decided a few years ago to make a concentrated effort to expand its video offering, it faced a number of difficulties.

“Our departments used to work in parallel, and there was almost no collaboration,” says Henry Bouvier, head of video, AFP, France.

Mr Bouvier adds that there was the problem of reluctance from journalists: “ ‘I don’t want to become a Swiss knife,’ or ‘The quality of my photos will go down.’ We heard all of that. There were lots of arguments against AFP doing what we wanted to do.”

“We took a very prudent approach,” Mr Bouvier says. “Cultural change isn’t something that happens in months, it happens in years. We decided to go slowly, but we would prove to the newsroom that it was possible.”

AFP decided to use only volunteers and trained a number of journalists in Paris and Asia, he says. AFP also decided that doing video should not replace any journalist’s main job of getting text or photos.

Quality is the most important part of the project. He says AFP didn’t want to get into a situation where they could have been blocked by unions, etc. “So, the project is working. We’d rather have 300-400 doing it regularly and getting good results than to have 2000 doing it reluctantly and poorly. For us, it works quite well,” Mr Bouvier says.

Author

Brian Veseling's picture

Brian Veseling

Date

2012-05-11 09:55

Just over a year after The New York Times’ digital subscription model was launched, it provides the company with “incredible” audience data, the company’s chairman and CEO Arthur Sulzberger says at WAN-IFRA’s Digital Media Europe conference in London.

A total of 454,000 people have subscribed (not including print subscribers), and Sulzberger says much of the scepticism that abounded when the plan was first announced has since subsided. Given the number of media executives who have visited the paper’s offices over the last year, he expects many more payment models for digital content to be unveiled before long.

As well as the obvious financial benefit, Sulzberger noted that a key advantage of the subscription model is what it tells the paper about its audience’s reading habits.

Through the subscription model the Times has learnt that at the beginning of the day, many subscribers go to the Times in any format – print, tablet, phone or web – to scan the headlines. During the day, they look at the web or their smartphones, and in the evening they return to the print or tablet editions. The same subscribers tends to access the paper across multiple platforms, with different motivations, and the challenge now is to find better ways to deliver content most effectively across all devices, Sulzberger said.

Author

Emma Goodman's picture

Emma Goodman

Date

2012-04-16 17:52

Italian daily la Repubblica has launched a new platform for users to submit videos. Reporter, as the project is called, is open to everyone, from citizen reporters to video-makers to semi-professional journalists, who can upload their content onto the website. Photos are accepted also but the platform is more focused on video.

Repubblica’s Reporter aims “to turn users into 'aerials' on the ground to contribute to live reporting on Italy”, the website explained.

In order to enlarge and develop its video content, Repubblica is turning to citizens and users with the eventual aim of creating a circle of video-makers who will be available to Repubblica: a network of potential freelancers with a sprinkle of citizen journalists.

The Editors Weblog spoke to Repubblica’s Riccardo Staglianò who explained that Reporter is an improvement of the already existing spontaneous wave of contributions to the paper from readers and non-professional journalists. Before, they could only send an email suggesting a subject or submitting a video, while now Reporter gives readers and video-makers a more organized and formalized structure to contribute to the paper.

Author

Federica Cherubini's picture

Federica Cherubini

Date

2012-04-12 18:49

From an underplayed incident to a viral, racially-charged tragedy, the Trayvon Martin shooting has shocked Americans across the country. How did the case attract so much attention, so quickly? In an article chronicling the coverage, Poynter called attention to how the combination of social media and tradition media outlets has defined the story, and its key players, so far.

News of Martin’s killing, which occurred the night of February 26 in Sanford, Florida, was initially limited to a short report in the Orlando Sentinel, which attributed the death to an “altercation,” Poynter reports.

It was not until Martin’s father, Tracy Martin, held a press conference a week later that the media began to question the initial reports, Poynter said. The Sentinel published a second article on March 8 with many more details of the killing and the shooter, George Zimmerman, who has not yet been charged for the death, Poynter said. Zimmerman alleges that he acted in self-defense.

Author

Gianna Walton's picture

Gianna Walton

Date

2012-03-26 17:58

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The World Editors Forum is the organization within the World Association of Newspapers devoted to newspaper editors worldwide. The Editors Weblog (www.editorsweblog.org), launched in January 2004, is a WEF initiative designed to facilitate the diffusion of information relevant to newspapers and their editors.


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