WAN-IFRA

A publication of the World Editors Forum

Date

Thu - 31.07.2014


Telegraph

The Telegraph’s paywall, announced yesterday, will allow readers 20 free clicks a month before prompting them to subscribe to one of two models: a £1.99 per month package, which allows full access to both to the smartphone app and to the website, or the £9.99 per month package, which includes tablet access as well.

Current U.K. Telegraph subscribers will not be charged an additional amount for unlimited digital access.

The Telegraph said it decided to institute a paywall after seeing the success of its international paywall: nine out of 10 users that began a free trial ended up subscribing, a release said.

"We want to develop a closer rapport with our digital audience in the UK,” The Telegraph’s editor, Tony Gallagher, said, “and we intend to unveil a number of compelling digital products for our loyal subscribers in the months ahead."

Author

Kira Witkin's picture

Kira Witkin

Date

2013-03-27 18:38

The Telegraph

Earlier this month The Telegraph announced intentions to cut 80 positions as the newspaper moved to share resources with its Sunday operation, The Guardian reported. These layoffs signify a 14 percent reduction in staff, which previously consisted of 550 editorial workers. The redundancies will be met with 50 new “digitally-focused” jobs, resulting in a net loss of about 5 percent. Most of the job losses will come from The Sunday Telegraph rather than the weekday operation.

Chief Executive Murdoch MacLennan said the merger shows the newspaper’s digital-first ambitions, solidified with an £8 million investment “to complete our transition to a digital business,” according to The Guardian.

The Independent

In February Managing Director Andrew Mullins declared the Levedev titles’ intentions “to become one of the very first truly integrated multimedia companies, publishing continuously on print, TV and other digital platforms.” He said that its soon-to-be-launched local TV channel London Live will share journalistic resources with other titles, according to MediaGuardian.

Author

Kira Witkin's picture

Kira Witkin

Date

2013-03-26 14:06

According to February ABC data, Mail Online led with 110.7 million unique visitors in February, which reflects a 21 percent increase from last year and signifies a 75 percent growth in visits for the year, a Daily Mail release says. The Guardian brought 43 percent fewer viewers than Daily Mail with 77.4 million for the month.

The Telegraph and The Guardian have been grappling for top circulation in the National Readership Survey’s “quality” publication category. According to Journalism.co.uk, in September The Guardian led, but in November The Telegraph won. February data shows the two remain neck-and-neck for top spot: The Guardian had a monthly web and print audience of 12.7 million, and The Daily Telegraph and The Sunday Telegraph together just under 12.5 million. This contrasts to Daily Mail’s 20 million combined readership and The Sun’s 17.4 million.

Author

Kira Witkin's picture

Kira Witkin

Date

2013-03-22 13:55

‘There’s been huge hysteria in some branches of the press in the last two days, saying we’re going down the road of Zimbabwe, that we’re going to be another Kazakhstan – that’s nonsense.’ So said Stephen Pritchard, readers’ editor of The Observer, in an interview with me last week in the aftermath of the Leveson report. He’s right, of course: feverish and emotional editorializing from so clear a vested interest as the tabloid press, particularly in light of the disgusting behaviour that presaged the inquiry, can easily be dismissed as fundamentally unserious. Yet the danger of allowing extreme examples advocated by discredited sources to cloud legitimate concerns over the independence and freedom of the press has been starkly illustrated today, in the story of Maria Miller and the Daily Telegraph that ought to serve as a cautionary tale for those inclined to take such freedoms for granted.

Author

Frederick Alliott's picture

Frederick Alliott

Date

2012-12-12 19:13

Daily Telegraph's reporters were wrong to use subterfuge to secretly record conversations with Liberal Democrats MPs during constituency surgeries last December, the UK Press Complaints Commission has ruled. The PCC is upholding the complaint against the paper raised by Liberal Democrat president Tim Farron, Journalism.co.uk reported.

Last December two undercover reporters secretly recorded MPs including business secretary Vince Cable, who at that time was charged with taking the final decision on News Corp's bid to take full control over BskyB. Cable was recorded saying that he had "declared war on Mr Murdoch".

Author

Federica Cherubini's picture

Federica Cherubini

Date

2011-05-11 14:38

The Daily Telegraph launched today an updated version of its iPad app, Financial Times reported. The new edition of The Telegraph for the iPad can be downloaded for a one-off fee of £1.19 or as part of a monthly subscription, priced at £9.99. The previous version of the app, launched last September, was free.

The app's new features include interactive crosswords, picture galleries and a seven-day archive of the paper's cartoons. Also added is the possibility to increase text size by "pinching", a 30-day archive of back issues and a night-reading mode.

The launch follows yesterday's news concerning Apple's deal with Hearst Corp, which saw the iPad manufacturer take a more flexible stance than before as regards its App Store terms. Financial Times's Tech Hub reported that Edward Roussel, The Telegraph's digital editor, described Apple as "co-operative and helpful" during the development of the app.

Author

Teemu Henriksson's picture

Teemu Henriksson

Date

2011-05-06 14:28

The debate is still the same: whether newspapers should offer readers free content online or ask for payment. That was the theme of the conference "Paywall Strategies 2011" held in London on February 24, which concluded that, although there are a lot of simple things in life, developing a paid content model - no matter from which angle you look at it - is not one of them.

And paywalls themselves are not straightforward: they could be strictly impenetrable, like those at Murdoch's News International properties, or permable, like the one The New York Times is expected to launch soon.

Mary Beth Christie, head of product management at the Financial Times, who attended the conference, said about the FT mutualised model: "Like the best systems, ours is simple. It gives users freedom of choice to consume media between the paper, the tablet and mobile. We allow our users complete freedom to read our content as they wish", adding that "the goldmine is not paying for the content, the goldmine is building greater reader engagement over time", the Media Briefing reported.

Author

Federica Cherubini's picture

Federica Cherubini

Date

2011-03-03 13:26

The Daily Mail's website Mail Online continues to attract more and more visitors: the latest ABCe figures show that the paper had just over 56 million browsers in January, more than 3 million a day. This puts it up 56% on last year, reported Press Gazette.

Second in line is the Guardian, with 39.5 million, and behind that the Telegraph with 32 million. The Guardian is up 10.1% compared to last year and the Telegraph up just 0.7%.

Lingering well behind are Mirror Group Digital (12.9 million), the Independent (12 million) and Metro (5.8 million). The former two attracted significantly more visitors than last year, however, up 21 and 24% respectively.

Press Gazette noted that Mail Online now only has the BBC to beat, which, according to industry estimates, has about 60m unique users a month to its journalism websites.

Trinity Mirror's regional web sites were the fastest growing in the regional sector, Press Gazette also reported, with a year-on-year increase of 46% across the network of sites.

Author

Emma Goodman's picture

Emma Goodman

Date

2011-02-25 17:06

The Telegraph might start to charge online in September, reported MarketingMagazine.co.uk. Telegraph.co.uk, which features content from the UK's Daily Telegraph and Sunday Telegraph, is one of the UK's most-visited newspaper websites.

MarketingMagazine's sources suggested that the Telegraph Media Group is looking to introduce a hybrid strategy, similar to that at the Financial Times, where users are allowed to read a limited number of free articles before being asked to subscribe. This is the same kind of strategy that The New York Times is poised to launch, commonly described as a metered model.

A Telegraph spokesman said that "Absolutely no decisions have been made on the introduction of a paid-content model. Like all publishers, TMG continually evaluates the developments in the digital sector." However, MarketingMagazine said that its source claim that executives believe the hybrid model is the best way to offset falling sales of the company's printed newspaper editions. The Saturday and Sunday Telegraph have both just raised their cover prices by 10p, reported MediaWeek.

Author

Emma Goodman's picture

Emma Goodman

Date

2011-02-22 12:22

After the EU approved News Corp's bid to take over full control of BSkyB yesterday, a new aspect of the story emerged when it was revealed that UK business secretary Vince Cable, who was due to take the final decision on the bid, had been secretly recorded saying: "I have declared war on Mr Murdoch and I think we are going to win".

The two young undercover reporters who recorded Cable were journalists of the Telegraph, but Cable's fighting talk did not make the Daily Telegraph front page report this morning, nor was any reference included in a "transcript" of Cable's remarks that appeared on page four, the Guardian reported.

"So incensed was a whistleblower at the Telegraph, that he or she contacted Robert Peston, business editor for BBC News. It was Peston - a former business editor at the Sunday Telegraph - who broke the story at 2.30 pm", the Guardian wrote.

Furthmore, Peston later told the Guardian that the whistleblower had told him that the Telegraph "had made a commercial decision not to publish those remarks".

Author

Federica Cherubini's picture

Federica Cherubini

Date

2010-12-22 14:36

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The World Editors Forum is the organization within the World Association of Newspapers devoted to newspaper editors worldwide. The Editors Weblog (www.editorsweblog.org), launched in January 2004, is a WEF initiative designed to facilitate the diffusion of information relevant to newspapers and their editors.


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