The Associated Press will start distributing watchdog and investigative journalism from nonprofit organisations at no cost to its member newspapers on July 1, it announced at the 2009 Investigative Reporters and Editors Conference in Baltimore. It will be a six-month trial project involving four nonprofit journalism organizations, reported a press release.
The project is aiming to provide the nonprofits with an additional distribution channel, while making it easy for the AP's 1500 member newspapers to find and use this content. It will be provided via AP Exchange, the AP's web-based delivery system, at no cost to either the newspapers or to the contributing organisations. Exchange users will have the option of routinely displaying the nonprofit journalism in their news searches.
"We're seeing exciting growth in foundation-supported and other nonprofit journalism organizations that are producing public service journalism, which is at the heart of AP's news values," said Sue Cross, senior vice president, Global New Media & U.S. Media Markets. "As a news cooperative that enables its members to share content and provides them with a variety of choices, we want to foster an exchange that helps them easily access this journalism."