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A publication of the World Editors Forum

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Tue - 23.01.2018


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Woo Hee Chang believes she has the solution to a troubling paradox at the heart of the online news industry. As journalist Tyler Falk discusses in an article (in French) for business and technology website, smartplanet.fr, media businesses want their content to go viral and, of course, they want to monetise it, but more and more have made their content largely inaccessible by putting up paywalls. Some choose to keep a minority of their articles freely accessible, whilst others choose to provide a title and short summary for every article.

But blocking content to non-paying customers, seen now as a financial necessity for many newspapers such as the New York Times, can lead to the "stagnation" of a newspaper's readership. When a paper starts charging for content, many potential new readers steer clear, especially in the case of a brand new publication which has no established reputation or faithful readership willing to pay for continued access to trusted content. This paywall strategy constitutes a "wall" in the very literal sense of the word – it erects a barrier between the newspaper and its potential audience.

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Author

Emily Moore

Date

2013-04-18 17:37

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According to the German site meedia, a working committee last Tuesday presented a new paid-content concept for Spiegel Online. At the meeting, a loud argument between Mascolo and Blumencron over the direction of the publication erupted, according to meedia.

Mascolo had been responsible for the printed magazine, Blumencron for the online publication. The two were known to have a tempestuous relationship.

It is not known who will succeed the duo. The publishing house says it will name a successor soon. meedia said the firings marked the end of dual-pronged editorial leadership in the publishing house, at least for the time being, and said an outsider was expected to be named.

Temporarily in charge of print are deputy editors-in-chief Klaus Brinkbäumer and Martin Doerry; Spiegel Online Editor-in-Chief Rüdiger Ditz temporarily heads online operations.

Breaking the story last Friday was leading media columnist Kai-Hinrich Renner in the Hamburger Abendblatt.

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Author

Anton Jolkovski

Date

2013-04-09 17:09

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After 80 years in print, the venerable US magazine Newsweek will adopt an entirely digital format from the beginning of 2013, publishing its final print edition on December 31. In an announcement this morning, posted on the website of partner site The Daily Beast, Editor-in-Chief Tina Brown explained:

‘In our judgment, we have reached a tipping point at which we can most efficiently and effectively reach our readers in all-digital format. This was not the case just two years ago. It will increasingly be the case in years ahead.’

According to Newsweek’s most recent publishers statement filed with the Audit Bureau of Circulations, print circulation of the magazine has dropped 51 percent since 2007. Such a decline contrasts with the relative success of its online component, again highlighted in Brown’s statement:

The Daily Beast now attracts more than 15 million unique visitors a month, a 70 percent increase in the past year alone – a healthy portion of this traffic generated each week by Newsweek’s strong original journalism’.

The new digital publication will be called Newsweek Global and will be supported by a paid subscription model. The Daily Beast will remain a separate site.

Author

Frederick Alliott

Date

2012-10-18 17:36

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Have front covers lost their edge? As more and more news migrates online, it would be easy to think they might have.

When it comes to online news, not only is there no fixed “front cover” on most newspaper websites - which are updated throughout the day. The news that goes on a newspaper’s homepage is also not necessarily what pulls in the audience.

“Seventy-five percent of uniques are coming from external sources, only 25 percent are coming to the homepage,” said Google’s head of news products Richard Gingras, in a recent discussion about online journalism at the Paley Center’s international council of media executives, quoted by paidContent

Author

Hannah Vinter

Date

2012-05-14 16:35

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It seems the corruption of the news media in China extends not only to suppressing negative content, but also to planting positive content as well. According to The New York Times, various Chinese print and television media organizations regularly profile executives or otherwise feature companies in exchange for thousands of dollars in bribes.

Although such practices are technically illegal in China, the transactions are so rampant that many public relations firms and advertising agencies openly admitted to paying for coverage, the article said.

The Bejing office of Ogilvy and Mather, for example, told The New York Times in an email, “Our policy is to advise our clients to not participate in such activities. However, in some industries, such as luxury, the practice of soft news placements is very common so this is something that we have also done before.”  

Author

Gianna Walton

Date

2012-04-04 18:50

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The New York Times announced in a press release today that it has teamed up with Chinese publisher Shanghai Zhenwen Advertising Co., Ltd. to launch a monthly science magazine. Science Times China, as the magazine is called, is written in Chinese and sold in Beijing, Shanghai, Hong Kong and other large Chinese cities.

The press release suggests that the bulk of the magazine will consist of articles already published by the Times in English. Material will be take from the weekly science section of the Times, as well as from other relevant sections published by the Times newspaper and by nytimes.com. However, the Times will also incorporate some local Chinese content, while still retaining full editorial control over the new publication.

For more on this story please see our sister publication www.sfnblog.com

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Author

Emma Goodman

Date

2012-02-23 19:39

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The future of the newspaper is in magazines, believes Jacek Utko, design director for Bonnier Business Press, which publishes newspapers in eight Central European countries. This is a trend that news organisations should embrace rather than fight, he added, speaking at the 5th Arab Free Press Forum in Tunis.

Print is still a highly relevant medium, Utko said, and publishers are increasingly realizing this as they have been disappointed by tablets as audience- and revenue-generators.

However, the print model at many news organisations - publishing website content the following day and charging for it - does not make sense, Utko claims. It is necessary to offer more than that if you want people to willingly pay for the product.
Newspapers have a lot to learn from magazines, Utko said, starting with how to structure the information they provide. Magazines are small, with abundant spreads: when they deal with a long text, they make it as easy as possible to understand the content.

He called for news organisations to take a more creative approach to presenting news, rather than to be reactive, like "barking dogs."

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Author

Emma Goodman

Date

2012-01-24 20:26

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Inclusion in ePresse, the new digital kiosk for French publishers, is not the only change on the horizon for Le Parisien. In light of recent figures of circulation decline, the French regional publication is restructuring its approach to print and diversifying alongside it.

Last Friday, the Amaury Group (owner of Le Parisien) announced it would be investing 30 million euros into the paper. The paper will unveil its redesigned format in 2012, which will be more colorful and with enhanced sections. In addition to the new format, Le Monde

reported that the newspaper would launch a weekly lifestyle magazine next year. In test editions, it included articles on events, do-it-yourself projects, gardening, and education.

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Author

Florence Pichon

Date

2011-07-11 16:51

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The World Editors Forum is the organization within the World Association of Newspapers devoted to newspaper editors worldwide. The Editors Weblog (www.editorsweblog.org), launched in January 2004, is a WEF initiative designed to facilitate the diffusion of information relevant to newspapers and their editors.


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