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What have been the biggest changes in the media over the last ten years? Will the Internet be held responsible for killing the newspaper? Did a new fragmented audience determine the end of the mass audience?

These are just a few of the questions a new report published on October 11 by the Reuters Institute for the Study of Journalism at the University of Oxford tried to answer, analyzing  “Ten years that shook the media world”. It covers eight countries across the world from mature media markets - the United States, the United Kingdom, Finland, France, Italy and Germany - and emerging economies Brazil and India.

Clearly, the news industry has undergone a vast amount of change over the last decade. Some trends are long-lived, such as the ongoing fragmentation of most television audience, the decline of paid print newspaper circulation or the rise of Internet access and use. Others are more recent, such as the emergence of a few dominant search engines, the relentless expansion of social media sites and the spread of mobile web access. All these trends have been observed on a global scale; nevertheless they developed differently in different countries accordingly to the peculiarity of each media system. 


Federica Cherubini


2012-10-15 13:17

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Do you enjoy your job? Do you think you’re doing the right thing? Do you have a purpose?

Those are the questions media companies should be asking its employees if they want to succeed in a rapidly changing media environment.

Tomas Brunegård, CEO of Sweden’s Stampen Group, puts an inspiring finish on the 11th annual Newsroom Summit with a look at the big issues facing news media as they cope with changes that impact the industry’s ability to fulfil its central role in democratic society.

He points out how the media can help transform regions, as it has done in the Arab Spring. “There is a major democratic movement going on around the world, and this is one of the changes we are seeing: the power of media.”

He also says the rapid pace of technological change, particular the “tornado” of mobile growth, is a positive development for news media.

“We are in the right spot and the right time with the right tools, and it is up to us not to screw it up,” he says. “We were taken by surprise by the internet. We were not taken by surprise this time.”

Mr Brunegard identifies several “enemies” of change that media companies need to discuss openly and deal with.

One is credibility, and the image the industry has with government and the public. “We need to deal with this, because it locks us into a position which has an impact on our ability to work freely,” he said.


Larry Kilman


2012-05-11 14:08


It's a fascinating question with the anticipated answer of "yes, of course blogs are changing journalism"--a kind of knee-jerk response that celebrates social media and the way in which the modern newscape has become more democratically leveled and networked--whereas, upon deeper reflection, this is followed by a more nuanced response that perhaps blogging has changed the style, delivery, and consumption of the news rather than changing the hallowed principles of professionalism, ethics and accuracy in the field of journalism.

What do you think? Yes more than no ... or the other way around?

In his blog for Reuters, titled "A slice of lime in the soda," Felix Salmon responds to a series of interview questions from Benzinga's Laura Hlebasko that are elucidating enough in their raw form, but for the purposes of this entry are boiled down to the essentials in answering the question about blogging and its impact on journalism. Hlebasko asks of the difference between writing a story for traditional print media versus writing a blog entry for Reuters, to which Salmon responds there are "big differences" in the writing form, that with a blog his voice is more conversational and situated within the context of an ongoing dialogue within the network of other blogs on the topic and even with himself (seen in updates to the entry as more information comes to light).



Ashley Stepanek


2011-03-17 16:00

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