Its potent mixture of news, celebrity and scurrility propelled it to the title of world’s most popular newspaper website, and figures released yesterday suggest the inexorable rise of Mail Online is far from over. Data compiled by owners Daily Mail & General Trust this morning reveal that digital revenue at Associated Newspapers, which also publishes the Metro and Mail titles, was up 72 percent to £31m. Mail Online revenue for the year to September 30 grew 74 percent to £28 million, after traffic to the site exceeded 100 million unique monthly browsers.
A ‘dossier’ signaling an imminent ‘coup’ from that ‘incestuous […] quasi-masonic nexus’, the ‘Left’s old boy network’; it could only really be one UK newspaper, couldn’t it. Never one for sending its cavalry round the flank, today’s Daily Mail charges headlong into the boggy mire of the Leveson battlefield, bayonets fixed and ready for a scrap. Over the course of its front page, five subsequent double-page spreads and its main leader column, the paper marshals a typically uncompromising thesis of corruption, cronyism and general left-wing Establishment conspiracy which, it fears, threatens to inveigle the otherwise irreproachable Lord Leveson’s august inquiry down the path of unrighteousness, imperiling freedom of the press and the world as we know it. Or something like that.
In line with the Guardian’s open journalism philosophy, features writer Jon Henley decided to see what open principles could do for foreign reporting, and set out to harness the power of social media in Greece’s economic crisis in March this year. He was speaking at the 19th World Editors Forum in Kiev last week.
He went to Greece to look for the “stories behind the headlines,” using Twitter as his first port of call. It was a “very Twitter-driven initiative,” he said. Of course, not everybody is on Twitter, but it is always possible get in does with those who aren’t via those who are if necessary.
He sent a first Tweet before flying out of London: ‘‘In Athens, Thessaloniki next week for stories of hardship and self-help in #Greece. Can you help? Ideas/contribs welcome #EuroDebtTales”.
By the time he landed in Athens, he had a couple of hundred tweets awaiting him and a ballooning number of Twitter followers. He was retweeted by the Guardian, and in the days before leaving he had identified big tweeters in Greece and the issues that concerned them, and asked them to retweet him. This preparation was extremely important, he said, so that by the time he got of the plane “the ball was already rolling” and people were sending him ideas and even phone numbers.
Journalism is undergoing the most profound changes since Gutenberg’s printing press, said Alan Rusbridger, editor of the Guardian, a paper which has seen significant digital growth and now has a digital audience close to 15 times larger than its print one.
Now anyone can publish, and we must not fight that trend, rather, we must face up to it and establish what we as journalists can do better, he said. Rusbridger was speaking at the Paris-based Sciences Po university on 7 September.
“What is journalism? What is the difference between what these people can produce and what we can?”
Many journalists are reluctant to consider contributions from readers or bloggers as serious competition, Rusbridger said, but it is dangerous to be in denial about how the publishing world is changing, he stressed. It is not just individuals who are contributing to the media landscape: from NGOs to supermarkets, from opera houses to TV stations – all are becoming online media suppliers.
The power of a media organisation is to be able to harness the intelligence of the web: you can tap into this by being part of the web, rather than just on the web, he said. “You can be more powerful if instead of ignoring other people, you bring them into what you're doing,” he continued.
“The Guardian wants to aggregate the web’s best journalism, and it wants your help,” begins Mashable’s Lauren Indvik as she reports on the newspaper’s plans to launch a “pop-up aggregator” today. The way to participate? Tweet great commentary and analysis on trending stories with the hashtag #smarttakes.
A court order has banned the BBC from broadcasting a docu-drama about last year’s London riots, the Guardian reports, and the broadcaster's lawyers are considering making a formal appeal.
The digital news payments kiosk Piano Media through which numerous Slovenian and Slovakian publishers charge for content has announced that seven publishers in Poland (who are together behind 26 national and regional newspapers, 42 websites and 11 magazines) will adopt a joint subscription system in September, Journalism.co.uk and PaidContent report.
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