WAN-IFRA

A publication of the World Editors Forum

Date

Wed - 22.05.2013


free newspapers

Readers in the United Kingdom are willing to pay for print newspapers but not for online content, a YouGov SixthSense report revealed.

Compared with 83 percent of readers that refuse to pay for online news, the study found that two thirds of readers would buy a "good newspaper," NewMediaAge reported. Only 4 percent would be willing to pay for online information if a quality newspaper was not available.

For more on this story please see our sister publication www.sfnblog.com

Author

Emma Goodman's picture

Emma Goodman

Date

2010-07-02 11:09

The Independent may go free in London, and may merge some of its operations with the Evening Standard, the Financial Times reported. Evgeny Lebedev, son of Alexander and chairman of Independent Print, told the FT that he was considering a range of strategies to make the newspaper profitable.

The Lebedevs bought the Independent in March, having acquired London's The Evening Standard at the start of last year. The FT noted that the Independent and its Sunday partner, the Independent on Sunday, have the lowest circulation among the UK quality dailies, and Lebedev told the FT that "we will have to do something. The Independent can't stay in its present form because it will continue losing money."

The Evening Standard went free in October 2009, and Lebedev told the FT that the new model was paying off. Two free London papers closed last summer, leaving the way free for the ES. If the Independent followed suit it would be in the same area, within London's M25. Lebedev also mentioned the possibility of "finding synergies between the two papers" but said that a full merger of the papers would be unlikely.

Author

Emma Goodman's picture

Emma Goodman

Date

2010-05-17 11:28

La Derniere Heure, a Belgian daily newspaper, treated readers to a special 3D edition of their paper Tuesday. Those who obtained copies were given 3D glasses making advertisements and images come to life. This is the first time a European newspaper has used 3D technology in a publication.

The idea to make the paper 3D came from the recent popularity of 3D technology employed in movies, such as Avatar, and other popular media forms. The newspaper's editor, Hubert Leclercq, stated, "the goal was to make the whole paper 3D."

While readers found the 3D concept interesting, some complained that the images were blurry and difficult to focus on.

The paper's editor noted that the 3D edition was just "a trial" and that there are no "further plans" to create another 3D edition. The simple costs of producing the special edition and the glasses prohibit further experimentation with the enhanced media.

Source: BBC

Author

Robert Eisenhart

Date

2010-03-10 15:20

The London Evening Standard will launch a mobile application later this month, aiming to connect its content with social media, Media Guardian reported today. The newspaper's print version is also now being sold again, after dropping its cover price in October.

The new mobile app will be available later this month across all major smartphone platforms, according to a press release from Handmark, the company that built the app. However, no detail was provided as to whether the app will be paid, or supported by advertising. It will deliver the newspaper in a simple, easy-to-navigate format and the "content within the mobile application will be refreshed automatically and available for offline reading."

For more on this story please see our sister publication www.sfnblog.com

Author

Emma Goodman's picture

Emma Goodman

Date

2010-02-16 13:02

How much would you pay for an opinion article by Paul Krugman? How much would you shell out for an article on a new RNA discovery?

As newspapers ponder the move to making readers pay for access to news content online, with many announcing that they will start to do so soon, the costs of running a newsroom and the value of news articles take center stage. With many wanting us to pay for content, we cannot help but to wonder how much that content is really worth.
Media journalist Patrick Smith asked on his blog how much an article is worth, according to journalism.co.uk. The answer, for all concerned, is very little.

Smith explains that newspaper publishers have hold on to the idea that bigger is better. Large products, with huge weekend specials, delivered to more places will give you more circulation and advertising revenue. That seemed to work before, but this model does not work today.

Author

Maria Conde

Date

2010-02-11 19:10

The Paris-based citizen photojournalism agency Citizenside has partnered with Metro International to launch a new website for citizen reporting.

The site, MetroReporter, allows readers to upload and share their news photos and video. All contributions are vetted by editors before being posted. If they are published in print or on Metro's primary site, the member is paid between €10 and €70. Membership of MetroReporter is free and Metro has agreed to purchase and publish user contributions on a regular basis. This means that an international publication has plans to regularly pay its audience to contribute content, rather than expecting user-generated content to be free.
MetroReporter is part of the MetroFrance site, exposing it to the publication's high traffic. This is a pilot project in France and there are plans to establish similar sites in seven other countries.

Author

Elizabeth Redman

Date

2010-02-10 17:07

Following a week of much speculation over whether the new London freesheet existed, and if so, if it would launch at all, the London Weekly is finally here, says Guardian.

The launch of the new freesheet was announced in November of last year, with its website opening in December. Executives at the Global Publishing Group, the company responsible for the publication, initially announced the freesheet would launch on February 1st, but later pushed back the start date to February 5th.
The London Weekly hopes to fill the gap left by the closure of the capital's previous freesheets, the London Paper and the London Lite, with around 250,000 copies distributed every Friday and Saturday.

Author

Maria Conde

Date

2010-02-05 18:30

There's more fuel for the debate over council-run newspapers in the UK today, with one local newspaper revealing that its council-supported rival costs taxpayers almost £28,000 a month.

In the town of Salford, near Manchester, the council magazine Life in Salford competes with newspapers the Salford Star and Salford Advertiser. The Salford Star filed a freedom of information request to determine the cost of producing the council magazine. It determined that the council spends £27,797 per month, or an average of £333,564 per year.

By contrast, outside advertising income for the paper totaled just over £19,000 for eight issues.
The Star points out that ten months after the Council withdrew thousands of pounds of advertising from the Salford Advertiser, the local paper is no longer being delivered for free to homes in its local area. It is available at a cost from local newsagents.

The article said: "We would argue that Salford Council spending £333,564 of Salford residents' council tax on its own publication has profound implications for democracy and accountability. While the Salford Star and the Salford Advertiser are only available free online, an estimated two thirds of Salford's population do not have access to the internet."

Author

Elizabeth Redman

Date

2010-02-04 16:22

Back in November the newspaper rumour mill whispered word of an all-new freesheet to grace the streets of the capital, The London Weekly. By December, marketing manager Paul Morris announced a launch date of the 1 February and its partnership website went live.

Despite a rather unpolished online offering (from a company that claims to have £10.5 million in the kitty), displaying few regular news updates written by just two users and registered from a German server, Morris last week maintained that the 250,000 copies of the freesheet would be handed out every Friday and Saturday - although the start date would now be delayed until the 5 February.

As media commentators, Londoners and commuters alike await the arrival of London's newest newspaper, there now seems to be a heavy question mark hanging over whether the print edition will ever roll off the printing press at all.

Author

Helena Humphrey

Date

2010-02-03 13:32

Newspapers have not only lost significant advertising revenue in the last couple of years, they have also been losing government support in the form of subsidies in the last forty years, concludes a new study by the University of Southern California.

According to Poynter, a new study of historic subsidies and emerging trends tracks various tax breaks, reductions in postal subsidies first enacted in 1792, and upcoming cutbacks in public notices that government regulations have traditionally forced into American newspapers. The study provides valuable insight, if not clear-cut recommendations for print media to follow, about the thorny issue of government funding for media.

As some debate whether government subsidies are essential to the survival of newspapers and if newspapers would still be independent if they accepted such subsidies, the overarching theme of the study seems to be a long history of government subsidies in American newspapers for centuries.

Author

Maria Conde

Date

2010-01-28 17:49

Syndicate content

Editors Weblog

The World Editors Forum is the organization within the World Association of Newspapers devoted to newspaper editors worldwide. The Editors Weblog (www.editorsweblog.org), launched in January 2004, is a WEF initiative designed to facilitate the diffusion of information relevant to newspapers and their editors.


© 2013 WAN-IFRA - World Association of Newspapers and News Publishers

Footer Navigation