YouTube today launched its Reporter's Centre, an online educational
platform where journalists offer advice on reporting and news gathering
techniques to would-be citizen reporters.
The centre offers a selection of how-to videos with some of the
industry's leading figures giving seminars on core reporting methods,
such as how to conduct interviews, how to verify facts and, lessons
on maintaining standards and ethics. (See below for a list which reads like a who's who of the news sector.)
The World Association of Newspapers and IFRA, the leading international associations for print and digital news publishing, have merged into a new organisation, the World Association of Newspapers and News Publishers (WAN-IFRA).
The combined new organisation will represent more than 18,000 publications, 15,000 online sites and over 3000 companies in more than 120 countries. WAN-IFRA is dedicated "to be the indispensable partner of newspapers and the entire news publishing industry worldwide, particularly our members, in the defense and promotion of press freedom, quality journalism and editorial integrity, and the development of prosperous businesses and technology."
Posted byGida Hammami on June 23, 2009 at 12:33 PM
The latest issue of Courrier International to hit French newsstands gathers translated newspaper articles themed on the uncertain future of the press. From Washington, in a lengthy set of extracts from the New Republic, Paul Starr makes three strong cases for why democracy will be endangered without a newspaper. He hints that American democracy may already have been slighted seeing that national, regional and local newspapers are dwindling in terms of content they can run since printing costs have caused them to scale back on the numbers of pages they print.
He opens his debate by lamenting the fact that Americans have taken [American] journalism (in the form of a printed newspaper) for granted as newspapers have been such an ''integral part of daily life in America, so central to politics and culture and business, and so powerful and profitable in their own right, that it is easy to forget what a remarkable historical invention they are.''
The Qatari Advisory Council has alleged that foreign journalists are being 'brought' into the country to slander its name through negative reports has incited protests of senior journalists. They have also voiced their criticism of the Council's recent debate on 'Irresponsible Journalism'. This is the latest in a series of incidences which suggest that existing degrees of press freedom in the Middle East are being gradually eroded.
The Doha Centre for Media Freedom (DCMF) was set up in October 2008 by the Qatar Foundation. It is headed by the emir's wife, Shaykha Muzah, in partnership with the Paris- based media freedom watchdog Reporters Sans Frontieres (RSF). Robert Menard, former head of the RSF, is now the director-general of the DCMF.
As online news becomes more and more prevalent, with an unimaginable amount of information available at users' fingertips and Internet now ranked as US consumers' top way to access their news, how can media organisations make sure that readers find their articles? Part of the answer is search engine optimisation, which is becoming an essential part of the daily life of a newsroom. For the printed product, newspapers must try to sell the paper as a whole; online, articles can attract traffic individually as readers come across them while searching for specific topics. It is therefore important that each story, rather than simply the site as a whole, is 'optimised' to appear higher in search results. Aside from highly technical aspects like HTML meta tagging, URL structure or site navigation, what can a newspaper do to optimise its content for search engines?
How to introduce SEO to the newsroom
One major potential stumbling block is that journalists might view SEO as a way to manipulate their stories and take away their true value. So the way it is presented to staff is extremely important. And indeed, it is crucial that newspapers do not get carried away with prioritising SEO above all else. Even Googleadvises creating content "primarily for your users, not search engines:" it is important to make your site easily accessible to search engines but still remain focused on your visitors' needs.
Clearly, it is important for all reporters to be aware of the ways that they can make each individual article more search-friendly. After all, journalists have always wanted their stories to be as widely read as possible, in print as well as online, and are likely to be willing to help make that happen. And often, the principles of SEO echo the principles of writing a good story: such as the idea that the first sentence should be a summary of the rest of the article, containing relevant concepts or keywords. One difference is that less generic, more specific works for SEO in terms of names or concepts. Google recommends shorter rather than longer titles.
Esa Peltonen, who has been working as a web analyst at the largest Finnish daily Helsingin Sanomat for three years, said that he has worked extensively with editorial staff, for example on how to use Google, to get an idea of how users will be searching and what kind of search words people are using. Head of audience development at the Telegraph, Julian Sambles,said in March that the paper was trying to give journalists "the knowledge and understanding that they need so they can apply it to their daily production process and make informed decisions about content when they're writing or publishing it." Thinking about SEO should be second nature, he added.
Papers must also consider their goals in optimising content for search engines. As Drew Broomhall, head of search at the Times explained, if you rank success by sheer volume of traffic, then you should "write the same as everyone else but more of it and more frequently updated." However, if you are looking to increase engagement on a specific subject you need more detailed keyword analysis and niche research.
One straightforward course is the need to stay ahead of the trends: predict what people are going to be talking about in upcoming months and provide appropriate content. "Fix SEO requirements into the editorial calendar," Broomhall suggests. Obviously much news is unpredictable, but there are some events that are year-in-year-out, or which are easy to prepare for in advance, such as an election or a festival. It is necessary to consider both specific, distinct events, such as religious holidays, and longer, less defined periods such as winter travel. Articles that contain links and that have been linked to by others appear higher in search results. Therefore, with annual events, it is beneficial to link to last year's coverage and make use of old content that already has inbound links to help promote the new content.
Hiring a SEO specialist?
As well as training all reporters to be aware of the principles of search engine optimisation, many newspapers have taken the step of hiring an in-house specialist. Ideally such a person would have deep technical knowledge combined with considerable journalistic experience, but such candidates might be hard to find. Peltonen comes from a business background, Broomhall from journalism and technology.
There are also many third party services available to news outlets, supplementary to the guidance of an in-house expert, such as Thomson Reuters'OpenCalaiswhich recently announced deals made with the Huffington Post, DailyMe and the Mail Online. OpenCalais offers an 'Archive Express' feature which can tag an archive of up to 20 million documents in 24 hours. The service 'reads' and breaks down articles into their essential elements - who, what, when, where, how - and tags and sorts them so that it is easier to bring archived articles into 'related stories' sections and improve their search relevance.
Analysing traffic
A SEO specialist would be responsible for analysing traffic to a news outlet's site, looking at how readers find content, readership patterns and what methods of optimisation work best. Peltonen explained how he started off looking at basic data such as what are the top news stories, how many people are going where on the site, and started to work out how to increase traffic. His paper partnered with Microsoft to further analyse traffic data. Such traffic data analysis can be used to spot and develop potential niche verticals to focus on, for example, by looking at repeat visitor figures.
Google keywords
Purchasing Google keywords to guarantee that news articles appear higher on search results is one of the more costly ways for news outlets to promote their content. Peltonen said that his paper frequently buys specific words, for instance for sports events, but stressed that it would be cheaper to improve the paper's SEO. Buying keywords could also raise ethical issues, depending on the words and their context. The Sun, for example, reportedly purchased the key words 'Natasha Richardson' immediately after the British actress's sudden death in March, in what appears to be a blatant attempt to profit from the tragedy. The Guardian came under considerable criticism last August when, apparently accidentally, it purchased the Google keywords "Madeleine McCann," giving any searchers the link to its coverage of the child's disappearance. The Guardian promptly relinquished the rights, and said it would review its list of keywords. Purchasing Google keywords in order to promote a product is common practice, but is it ethical for newspapers?
Evidently, SEO strategies are necessary in today's media landscape, not only to make more money but also to spread awareness of stories and help readers find what they are looking for and therefore should be embraced by journalists and editors as well as publishers. Search engine 'friendliness' should not be prioritised over good, accurate stories but it should be used to promote such content. Journalistic training is vital in order to optimise each individual article, and larger strategic steps should be taken by editors in conjunction with SEO specialists.
On Tuesday 23 June at 14.00 London time, Drew Broomhall, Head of Search at the Times of London will be speaking at a WEF webinar on "How to teach your journalists to write for the web."More details here.
The idea has proven to be a particularly controversial component of the government's package of financing and reform formulated to restore the health of the French printed press. The Sarkozy administration has dedicated an exceptional 200 million euros a year, for a 3-year period, to aid the printed press. The Culture Ministry announced during the meeting that more than half of this year's budget had already been designated.
The House of Representatives has passed a bill which intends to give US journalists greater protection from libel cases brought against them under foreign jurisdictions. If the bill is made into legislation, writers will receive protection under US laws from libel judgments acquired by plaintiffs in foreign jurisdictions. Those who would benefit from the law are writers, journalists, publishers, bloggers and providers of Internet and computer services.
Under the proposed law, US federal courts would have the right to obstruct any libel judgment in favour of the claimant, if the provisions for the freedom of speech in the respective jurisdiction were deemed "inconsistent with the First Amendment to the Constitution of the United States".
Guardian editor Alan Rusbridger and Labour MP Tom Watson go
head-to-head on Twitter, as Watson and the Daily Mail accuse the
centre-left paper of going too far. Last week, the newspaper went ahead
with a front-page editorial urging the British PM Gordon Brown to
resign.
Daily Mail obsessed with idea of Guardian 'putsch' (in collusion with BBC?). A question of media ethics,
apparently. http://tiny.cc/7Wp3M"
And so went the tweet that started it all, with Rusbridger linking
to the Daily Mail article, in which Stephen Glover asks "Was it [the Guardian] trying to orchestrate events
so as to secure the resignation which it had called for in its
editorial?"
It is becoming increasingly clear that a proportion of general news content is going to be put behind some kind of a pay wall in upcoming months. Several publishers have expressed their intentions to start charging, and several third parties want to help them do it. Journalists don't seem to want it, it seems pretty unlikely that readers would want it, so how are publishers going to succeed? Can it restore value to good journalism which is increasingly becoming a commodity? The Editors Weblog takes a look at some of the different services on offer and strategies being considered.
Journalism Online is marketing its proposal as an e-commerce platform. The idea is that it would make premium content from multiple publishers easily accessible to readers and allow annual, monthly subscriptions, day passes or single articles. There will also be all-you-can-read bundling options. Publishers will decide what content they want to charge for, how much to charge (though it is unclear how all-you-can-read prices will be decided) and how to charge. In the presentation, Brill suggests $50-60 a year and $5-6 a month for small to large city papers, but he stressed that this was an arbitrary choice and clearly the price would depend on how much content the publisher put behind the pay wall. He had previously suggested $15 a month for an all-you-can-read subscription.
The company maintains that implementing its system will not lead to a substantial loss in traffic or ad revenue, claiming that papers would be able to keep 88% of page views and 91% of ad revenue, as any paid content would be part of a hybrid model. In his examples, Brill demonstrates how he believes a paper could essentially double its income. Brill has also stressed that Journalism Online will incorporate lots of sampling. He told Nieman Lab's Zachery Seward that Journalism Online's assumptions are that 5-10% of current monthly unique visitors will be willing to pay for content; that 95 percent of those paying customers will choose subscriptions over micropayments; and that after subscribing, those readers will view 30-40 percent more pages than non-paying readers.
Overall, the company seems to be presenting its service as a chance for newspapers to focus on their best customers, offering a premium service to those who are prepared to pay. At the Chicago meeting, Journalism Online also emphasised the advantages of paid online content in terms of preserving the print product: it is "about the value proposition of print... about print subscriber acquisition and retention costs."
Like Journalism Online, it would aim to offer readers the chance to purchase premium online content from multiple sources, with potential for subscriptions, micropayments and bundling. Essentially, the ways in which it differs is that ViewPass would be industry-owned, giving publishers the chance to (hopefully) share profits in the business itself, and it most crucially it would allow users to 'pay' for their content with their time or their information instead of with cash, because of their increased value to advertisers. In fact, ViewPass would focus on presenting readers that were attractive to advertisers for highly targeted ads. Mutter himself is not enthusiastic about charging for much online content, suggesting to Nieman Lab that it would only work for specialist content.
Circlabs
The creation of another start up was announced the day before the Chicago meeting: CircLabs, founded by Bill Densmore, Jeffrey Vander Clute, Martin Langeveld and Joe Bergeron. Its first product, code-named Circulate, aims to "offer a solution" to publishers who are experimenting with micropayments and subscriptions, suggesting that they should charge for content which is "both scarce in nature and of high utility to a segment of the audience." CircLabs is also focussed on developing opportunities for "high-value" advertising revenue, and plans to incorporate personalised news services. Further details are yet to appear.
MediaNews Group is planning to charge online under the belief that "we continue to do an injustice to our print subscribers and create perceptions that our content has no value by putting all of our print content online for free." A memo to staff from CEO Dean Singleton and president Jody Lodovic suggested that a part-paid strategy is in the works, and made it clear that the company is intending to charge for existing content rather than for new products or services.
The New York Timesis apparently looking at two different ways in which it could charge for online content. The first would be somewhat similar to the Financial Times' model, whereby readers could surf the site without charge until a page-view or word limit were reached, when a 'metre' would start running and it would charge a user for the rest of their time spent. (The FT allows 10 free articles per user per month, then demands a subscription.) This would have the advantage of not putting specific content behind a paywall, and therefore not angering journalists.
The other option is a 'membership' scheme: readers would donate money and subsequently be invited into a "New York Times community," which would offer them free merchandise and other benefits. Possibly a tiered membership scheme could be implemented. When these proposals were discussed, Bill Keller told staff that a decision would be made by the end of June. The NYT is wary following its failed TimesSelect experience back in 2007 and seems determined to find a solution that will not damage its significant ad revenue.
Potential obstacles: search and antitrust
Currently many people find their news through search engines such as Google, and for articles to get good Google rankings and appear higher up in search results, they cannot be behind a paywall. Newspapers must strive to find an appropriate solution to this when they start charging: the Wall Street Journal'stactic of allowing its paid content to be accessed free via Google is clearly not fair to its paying customers, and is a definite deterrent to potential subscribers.
Undoubtedly, implementing paid content is going to be a considerable challenge and is likely to involve substantial experimentation. Newspapers need to consider what exactly they would want to charge for, for example whether they could create a new paid service or put what is currently free behind a pay wall. It seems as if it would be easier to persuade people to pay for something new, rather than telling them they have to start paying for something previously free. But then people might decide that they are happy with what they get now and that they do not want to pay for anything extra. A paper with a highly developed website such as the New York Times could possibly offer basic news free but keep its interactive graphics and other more innovative content for its premium customers.
As yet, Journalism Online seems to be ahead of the pack with regards to third party services. No papers have publicly signed on but Brill told Seward that he had already spoken to about half of those at the Chicago meeting. In terms of connections and credibility of its founders, Journalism Online has a head start. ViewPass and CircLabs do seem to be onto something, however, with their focus on offering consumers as targets for higher-revenue advertising and effectively allowing them to pay for their news by looking at ads. Could these companies coexist, or is there only room for one?
A crucial factor which should not be underestimated in any attempt to charge online is ease of use for the consumer. People will be far more likely to part with their cash if doing so is simple and straightforward. For this reason, sign-in-once and all-you-can-read offers are likely to appeal. And once people are paying, the level of service should reflect this: good journalism presented attractively and accessibly. An element of personalisation would also seem worth paying for.
Can paid online content 'save' newspapers? If Journalism Online's figures are correct, it looks like it could make a significant difference to a newspaper's fortunes. The next few months will be telling in terms of experimentation and competition between proposals, but it will take some years for the definitive answer to this question to be realised.
British broadsheets, the Telegraph and the Sunday Telegraph have seen their sales jump by a million in the past month, since the first release of the highly controversial MP expenses exclusive, according to industry indicators. Newspaper industry indicators predicting the official Audit Bureau of Circulations figures for May, released tomorrow, suggest that increased sales for the titles have continued to rise since the story first broke. Sales are at 87,000 copies above the Daily Telegraph's regular rate. The exclusive, entitled, the 'Expenses File' was first released on Friday 8 May. The story intrigued the British public throughout following month as further information was published episodically.
The proposed merger of two Polish dailies and the launch of an entertainment version of a political weely, both intended to conquer a new public and consolidate readership, have raised some doubts in the Polish newspaper industry.
Poland's largest business and legal daily Gazeta Prawna (87,000 paid circulation) will merge with the second quality news daily Dziennik (147,000 readership), in a 51/49% partnership between Infor Biznes and Axel Springer, their respective owners. The transaction, which will result in a combined newspaper strong in economics on one side, and politics, culture and sports on the other, is still subject to approval by the authorities.
In an interview with the Telegraph, Tina Brown expresses her views on the future of newspapers and the professional journalist. The once queen bee of the high-end glossy magazine industry has now completely embraced the digital medium as editor in chief of the New York Daily Beast. Brown is now advising fellow journalists to recognise the need for 'innovative approaches' to the delivery of news and the varying business models to maintain them financially. Emphasising the 'parlous condition' of the New York Times, and the worrying health of other significant US local papers such as the Washington Post, the Los Angeles Times and the Boston Globe, Brown maintained that resources should be placed on preserving the intent and purposes of journalism per se, rather than on saving printed newspapers, "It's more important to preserve journalism than it is to preserve newspapers, frankly."
Appearing on stage together at the D: All Things Digital conference, the Washington Post publisher Katharine Weymouth and the founder of the Huffington Post,Arianna Huffington, discussed the future of the news industry.
Weymouth, despite being confronted with a figure head of the online news movement, the rise of which having contributed to the current insecurities of the printed news industry,made it clear that she would not let herself, nor her publications, be considered as retrograde in a rapidly evolving environment. Rather, the publisher was emphatic that newspapers need to innovate in order that they ride "the incredible seismic shift in the industry".
New York Times journalist Martin Fackler has written about the "failure" of the news media to press Japanese prosecutors for answers in an ongoing political scandal.
In March, Tokyo prosecutors arrested an aide to a prominent opposition political leader and sparked a damaging scandal which led to the resignation of Ichiro Ozawa, head of the opposition Democratic Party. Many Japanese have been vocal in their criticism of the prosecutors' actions, which appear politically motivated, but "you would not know that from the coverage by Japan's big newspapers and television networks," said Fackler.
Martin Morgan, chief executive of the Daily Mail & General Trust has revealed that the group is considering methods of charging for its content, as well as devices such as Amazon's Kindle. Whilst he did say not to expect a "big initiative that is going to come out any time soon," he said that DMGT is "certainly looking at those models."
"The more specialised the information is . . . the more likely to you are to be able to charge for it," believes Morgan - DMGT's flagship publication the Daily Mail is particularly known for its celebrity coverage. The paid online content debate is rife, and Rupert Murdoch, head of News Corp has recently announced that the company will be charging for content on all of its sites within a year - could more publications be set to follow?
Lawrence Roberts, prolific investigative editor at the Washington Post since 2004, has been employed by the Huffington Post to lead its nascent Investigative Fund, it was revealed this morning. The announcement was made by Arianna Huffington, Chair of the Fund's Advisory Board and Editor-in-Chief of The Huffington Post, and Nick Penniman, Executive Director of the Fund. Huffington said:
"We are delighted to have Larry on board. Larry's background in investigative journalism -- including being part of three Pulitzer-winning teams -- as well as his experience in online journalism make him an ideal pick to spearhead the Investigative Fund. Plus, his experience as a business editor is perfectly aligned with the Investigative Funds initial focus on covering the economic crisis."
The future of printed media has become a major political issue in countries like the United States or France, even being debated in ad-hoc committees set up by the legislative or the executive powers. Discussions along the Potomac or the Seine rivers have been focusing on the impact of Internet and new technologies, or on the need for state subsidies.
Meanwhile, on the Vltava in Prague, a group of editors and reporters working for PPF Media, the recently created division of insurance and consumer banking group PPF, is already opening new ways of covering a whole country in what may be a newsroom of the future. With other journalists for the moment based in four provincial towns from the Czech Republic, they are launching the so-called "hyperlocal weekly" Nase adresa ("our address"), which combines print and online journalism with particular efforts to sustain high professional standards and get closer to the readers. "It can only work with well prepared journalists who will be trained in the Futuroom, our central newsroom," explains Roman Gallo, 44, director for PPF's media strategies and conceiver of the project. "We are also opening newscafés in our local bureaus, which will facilitate the contact between Nase adresa's journalists and the public, to enrich the content of our newspaper and of its webpages," adds Matej Husek, 33, director of news operations.
The newspoints, combining local newsrooms and Internet cafés in often small, rural towns, may be the most visible originality of this new undertaking. A few weeks before Nase adresa's launch, for instance, PPF Media's already hired staff had the chance to taste two products, the first print prototype of the weekly, and a cake likely to be served in the cafés. "The project represents a special challenge in terms of logistics, of room for storage, as we will be managing dozens of bistrot-Starbucks-like coffee shops in local newsrooms," comments Tomas Chejn, 41, the manager of PPF Media's branded cafés, a food specialist hired for his long time experience in quality catering. Petr Vitasek, 38, the director and chief editor for the Moravia region, based in the eastern Czech city of Olomouc, thinks this effort is worth the investment, because these "well located newspoints will be critical in getting Nase adresa's journalists to work closer to their readers."
But the whole project is innovative at other, multiple levels. To start with, for the first time a newspaper's birth is tightly associated to the creation of a multi-media training center - with several international partners including Google, Atex and the World Association of Newspapers/ World Editors Forum. The Futuroom will be a newsroom in charge of assisting and training in-house editors, some having no previous reporting experience, as much as a real life teaching field for future journalists. These will include a group of students within another partnership with Brno's Masaryk University, in the second largest Czech town.
Nase adresa's approach could also become a school case due to the organization of the newsroom. "I like how the Futuroom is shaped. Journalists are not confined to one theme, like health or education, but to a way of reporting, and I enjoy changing topics," says Vendula Krizova, reporter in the "Human approach team" and young (25) like many of her new colleagues. Adds Radim Klekner, 50, who joined the "Institutional team" - after working for 10 different newsrooms - to do researches on European Union institutions in particular: "Vertical structures dominate in traditional newspapers, while in Nase adresa it is more horizontal. In my case, for instance, I will be covering many European issues based on the Czech reality."
Klekner had some doubts initially, however, because he has been covering foreign news in the past 15 years. Why would he join a hyperlocal news project as an international editor, then? "There is a need for benchmarking with other European countries in all aspects of the Czech society, and with Nase adresa I will be able to give a EU presence in the remotest Czech villages", he believes. "Our role is to assess general issues like the lack of general practitioners in the country, compared to others, and connect them to specific cases brought up by the local newsrooms."
Local journalists with long intensive experience covering their community are also convinced they are working for an innovative project. Vitasek, in Olomouc, even tried a hyperlocal news concept on his own five years ago, called Olomoucky Tydenik. "It was a weekly published on Mondays and strong on local sports, like Nase adresa. We had to stop it after one year, but this time I have with me a 10-people team supported by PPF and by the Futuroom managers and trainers. Our office, in a central strategic area of Olomouc, will be a space for constant direct contact with readers and potential contributors."
Based on her 30 year experience in local journalism, Hana Vojtova, 52, the chief editor of the Teplice newspoint, in the north Bohemian city near the border with east Germany, also believes Nase adresa is a new improvement for community journalism: "We will get nearer to the people from the region, who are tired of politics and want to be informed on human interest stories," explains Vojtova, whose district is dramatically affected by problems like crime and unemployment. "We are going to cover better our readers's activities and their dreams!"
The project has attracted several other seasoned editors from all backgrounds, including Jiri Zavozda, 50, Nase adresa's head of the copy editing team. He just finished a seven year experience in major private television "Prima", as news editor-in-chief, after working more than a decade for national newspapers. "The TV experience was good because it teaches you how to write short, but I prefer print because it is less superficial," says Zavozda. There are other reasons why he joined the Futuroom. "I see my in-laws, who live in a little village in Moravia and who have only access to media not specifically targeted to them, national daily Mlada Fronta, newsweekly Tyden and the television. Only Nase adresa will inform them well on the Sunday afternoon firemen team's competitions, which are particularly popular in the Czech republic. We will get spectacular photos of fires being extinguished!"
Adds Peter Sabata, 48, the editor-in-chief responsible for the local newsroom: "I strongly believe in the hyperlocal level of information, with the combination of newspoints, and print, online journalism. The weekly will be a bridge from now to the near future, when everybody in the regions will be connected." Sabata just moved back to the Czech republic after eight years at the head of national Slovak paper Pravda's newsroom.
Other Nase adresa team members are particularly enthusiastic because of the new challenges specific to a project combining teaching and praxis, online and print journalism, so far never achieved at such a level. Ondrej Besperat, 31, who manages the photo-video team in a duo with veteran photojournalist Jan Silpoch, is well aware of the differences between shooting for a newspaper or for a website. Before joining the Futuroom, he was a photographer for national daily Hospodarske Noviny and then worked for Aktualne.cz, the successful, Internet-only Czech media outlet. "In printed media, you have to do one or two pictures a day, and you invest all your energy in the best one, while in Internet, you try more different perspectives as you know that several pictures are likely to be released for each story."
Besperat anticipates he is likely to spend two third of his time training reporters from the local newsrooms, at the beginning at least. "One of the main challenges will be to shoot sport with our standard high-end amateur cameras," he says. "The idea is not to have journalists who do everything all the time, but reporters who are multifunctional, able to provide good texts and images."
Nase adresa will also represent new challenges beyond the expertise usually expected from journalists, especially for the local chief editors who will have to look after a coffee shop part of their time. "Ten years ago I had a short experience working for Coca Cola, but this will be new because I am not at all a food and beverage specialist," laughs Vitasek, in Moravia. Krizova, who is glad to cover very diverse topics, is also ready for another type of special assignment as a young reporter. She will be asked to take care of children visiting the Futuroom - turned into a "Junioroom" or "media camp" - to learn how to write an article or produce a video footage.
PPF Media's project will be preparing new generations of journalists and not just showing new forms of getting and providing the news.
BACKGROUND The Czech Republic is a country of 10 million people living in 14 regions subdivided in 75 districts in total. Until 20 years ago, only the government and Communist Party related entities could publish newspapers. This was also the case for the regional dailies, and for more local publications at district or town levels. German group Verlagsgruppe Passau took over most of them in 1990 and after, under its Czech branch Vltava-Labe-Press which currently controls over 10 weeklies and over 70 dailies called Denik ("daily", followed by the name of the concerned locality). Nase adresa will have no direct competitors except in a few cases, because its editions will typically cover areas of 20-30,000 people while Denik and its affiliates are designed for larger groups, of over 100,000 inhabitants on average.
The Press Association is in talks with some of the UK's regional
newspaper groups with regards to taking over from ITV as the main
supplier of video content, the Guardian has reported.
At present, the PA provides free raw news footage to the Manchester
Evening News, owned by the Guardian Media Group and to the regional arm
of the Trinity Mirror group as part of a six-month trial period.
According to United Press International, one of Thailand's leading
political parties announced on Friday that it is set to launch its own
newspaper.
The United Front for Democracy against Dictatorship (UDD), often
referred to as the Red Shirts is expecting to launch the Red News by
the end of the month.
Writer Beth Teitell doesn't think the serious impact the (theoretical) demise of newspapers would have upon society is being communicated to the public in quite the right way. Citing a Pew survey which found that just 33% of Americans would personally miss reading their local newspapers "a lot", she writes in the Boston Globe that, "No one cares about the sanctity of the news. We need to make the case on grounds that actually matter to people." How does Teitell propose to alert people to the problem? By letting them know how their lives would really look without newspapers.
How would kidnappers write ransom notes, she muses? Or how would people wrap up valuable china during a house move? "Let the papers die, and your tableware goes down, too." Try covering your head with your iPhone during a rainstorm, she challenges - let alone the impact on papier-mâché "when your kid's homework assignment calls for making a model of Earth or an erupting volcano." It is doubtful how successful these arguments would be as part of a campaign to save newspapers, but they are entertaining nonetheless - along the same lines as a newspaper using flavoured ink and front page nudity to win back readers perhaps...
In 2005, the Guardian prepared itself for what was heralded as a
revolution in newspaper journalism by switching from traditional
broadsheet to the Berliner format. (See the first issue of the Berliner Guardian, right, printed 12 September 2005.) For the first time since its
makeover, the Guardian explains in detail why it decided to make the
move and how it went about doing it.
Four years ago, when news first got out that the Guardian was getting
geared up for a reinvention, journalistic tongues were soon wagging,
such was the interest generated among its rivals.
GlobalPostwriter Patrick Winn reported on a group of academics from six Thai universities who are petitioning the country's newspapers to "choose restraint over grisly voyeurism." Thailand's editors do not seem to have too many qualms about presenting distressing images: according to Winn, "few days pass without a corpse, face-down and blood-soaked, appearing on Thai newspapers' front pages."
Yubol Benjarongkij, dean of the communication arts department at Bangkok's Chulalongkorn University told Winn that she realises their campaign will be hard to win. "The [publishers] think these pictures make big sales. It's hard to change that belief." Photos that have particularly shocked her include one of the decaptitated head of a man who had hanged himself off a bridge. The academics will not propose government intervention to stop such horrifying images, however, said Yubol. The group does not intend to restrict press freedom and acknowledges that the choice ultimately lies with the publishers.
Reports recently out say that the Telegraph online attracts an
impressive 8% of its traffic from news aggregators and social
networking sites such as Delicious, Digg, Facebook, Reddit, Stumbleupon and
Twitter.
The 8% figure is equivalent to a staggering 75,000 unique visitors daily. So, how does the Telegraph do it?
In what theFinancial Times describes as "a first step towards charging for its content on smartphones", Thomson Reuters has launched overhauled its mobile applications. The new apps contain video and market data, as well as headlines. Whilst remaining free for the moment, Alisa Bowen, head of consumer publishing at the company added "It would be a logical conclusion that there would be a paid element in time... The ability to launch premium services is our ultimate goal."
Similarly, the Wall Street Journal's iPhone and Blackberry applications remain free - despite content being charged for on the publication's website. However, Rupert Murdoch recently revealed that users of the paper's iPhone application would soon be required to "pay handsomely". Journal editor Robert Thomson also revealed that it will launch "a sophisticated micropayments service" for the main website this autumn.
Free newspaper company Metro International is selling off its loss-making US newspapers. They will be bought by Seabay Media, which is run by former Metro International chief executive Pelle Tornberg. It is buying publications including the New York and Philadelphia based newspapers, as well as the one in Boston which is currently published jointly with the struggling Boston Globe.
Metro International's finance officer Anders Kronborg said that the move is part of the company's plans to survive the current economic crisis, and follows the closure of its Spanish operations. Some free newspapers have found the current climate particularly difficult due to their dependence on advertising revenue - Sly Bailey, head of UK publisher Trinity Mirror recently said that "Free newspapers are in the frontline trenches of this war."