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Do you speak Twitter? Come on, Tweeple... It's time to get with the program. Yes, you Tweeple, people of the Twitter universe, or Twitterverse. Whether you are a newetter (a new tweeter), an occasionitter (an occasional Tweeter) or a seasoned reportwitters (you guessed it, reporter-style twitterer), an entire range of Twitter vocabulary has arrived. 

YouTube today launched its Reporter's Centre, an online educational platform where journalists offer advice on reporting and news gathering techniques to would-be citizen reporters.

The centre offers a selection of how-to videos with some of the industry's leading figures giving seminars on core reporting methods, such as how to conduct interviews, how to verify facts and, lessons on maintaining standards and ethics. (See below for a list which reads like a who's who of the news sector.)

Following the Iranian election on 12 June, which both sides claim to have won, Iranians and the rest of the world wants to know the truth about the results, as well as wanting to follow protests and other developments. But this has proved more difficult than anticipated given the restrictions on reporting, both by Iranians and foreigners, and the occasion proved to be an opportunity for citizen journalism to show its value.

Reporting restrictions

Mainstream media has been suffering from severe restrictions in Iran, even tougher than during last year's Zimbabwean elections, foreign editor for Channel 4 News Ben de Pear told the Guardian. Foreign journalists first had to get special press cards and were closely monitored, then on the Tuesday following the election, foreign journalists were banned from reporting on the streets. The BBC's correspondent has been asked to leave the country after the broadcaster was accused of supporting rioters. And it is not just foreign reporters who are suffering: now even reporters of Iranian nationality are being confined to their offices. According to Reporters without Borders (RSF), 26 Iranian journalists, editors and bloggers have been imprisoned since June 14.

Citizen video becomes a symbol

In the absence of an abundance of professional reporters, amateurs have stepped up. One of the most watched and discussed videos to come out of the tragedy, and one which is emblamatic of the role of citizen journalism in reporting from Iran, is that of the death of Neda Agha-Soltan, a young Iranian woman who was walking near the scene of clashes between pro-government militias and demonstrators when she was shot. The video has prompted international outcry and the girl's death has since come to represent the tragedy of the conflict, a "symbol of the anti-government movement," according to the New York Times. It was taken, not by a reporter with a camera, but by a bystander on a mobile phone, and posted on Facebook and YouTube after the man sent the 40-second clip to a friend who then forwarded to friends and news sites in Europe and the US.

A Twitter revolution?

Talk of a Twitter revolution swiftly spread as Iranians and others in the country used the social network Twitter to get their news out to the world, and it has been used extensively by the media. Twitter is particularly effective as a method of spreading news as it is harder to censor, given that it can be accessed via various different applications on computers or mobile phones, as well as via the website. #IranElection has been the top trending topic on Twitter for days, with thousands of updates an hour using the hash tag to get included in the feed and direct interested observers to text, image or video content. Following a request from US President Obama, Twitter decided to delay maintenance to the site in light of the important role it was playing in keeping people informed, carrying it out during Tehran's night rather than daylight hours.

Twitter is clearly not immune to censorship, however. The following message has been passed around Facebook over the last few days amongst Anglo-Saxon users:

"FREEDOM OF SPEECH: If anyone is on twitter, set your location to Tehran and your time zone to GMT +3.30. Security forces are hunting for bloggers using location/timezone searches. The more people at this location, the more of a logjam it creates for forces trying to shut Iranians' access to the internet down. Cut & paste & pass it on."

Amateur issues

Clearly, there are problems with relying on information generated by amateurs. Benoit Hervieu of RSF told Editor & Publisher that one of the main problems is that because many people want to remain anonymous, it is harder to verify information. And indeed, it seems that much false information has been circulating. After Twitter was hailed as the voice of the revolution, a backlash quickly emerged asserting its unreliability. There is always the possibility, after all, that interested parties might deliberately try to misinform, or might be so personally involved in the debate that they cannot maintain impartiality. And one of the disadvantages of a campaign such as that mentioned above, encouraging international Twitter users to set their locations to Iran, could end up misleading journalists searching for information on the network.

So how are citizen journalism agencies dealing with these risks and challenges?

Checking for reliability is a top priority for those trying to sell their content to traditional media companies. Citizen journalism agency Demotix has obtained many images from freelancers and amateurs portraying events in Iran, including two pictures which have appeared on the front page of the New York Times. Demotix COO Jonathan Tepper emphasised that Demotix understands the importance of reliability of sources and "believes that serious citizen journalism needs to take all the ethics of traditional reporting and build on them, such as verifiability and protection of sources." All submissions go through a vetting procedure which includes looking at the metadata in photos.

Citizenside, which specializes in citizen photo journalism, has managed to get hold of some good images which have been published by mainstream media outlets, but co-founder Matthieu Stefani said that it has been "really hard" both to establish contacts in Iran and to receive images from these contacts. "The big issue is that most of the contributions we've received were sent through proxies, with most of the time no way to contact our contributors as cellphone networks don't work really well," he explained, and therefore his team is extremely cautious about what they accept. He said that the photos that the agency has been pushing most to its clients were received from known and trusted members in the UK who were sent them by close relatives in Iran.

The Observers, a project run by TV news station France 24 combining citizen journalism with professional editing, has been active in its coverage of Iran. Founder of the initiative Julien Pain told the EW that what makes their coverage particularly useful is the fact that they already had trusted contacts in Iran before the election, and hence they have fewer problems with establishing the reliability of sources of information, particularly when using proxy servers. "We worked with these people before the situation was tense," he explained, "so we know them." He gave the example of a girl who has recorded a video describing how the censorship works, with whom he and his team had already worked. Prior to any major election, Pain added, the Observers tries to enlarge its network of contacts, which in this case proved particularly useful. Even using trusted contacts, Pain said that the Observers still cross-checks information as far as possible.

Amra Tareen, CEO of AllVoices, a project that aggregates professional and amateur news on one site, has a different approach: publish everything and let the reader decide. She said that the site has received more than 1,000 submissions, in English and Farsi, since the election, gathered via proxy servers as the AllVoices site is blocked. She stressed that submissions have tackled both sides of the issue and that this is one of the most crucial aspects of citizen journalism and of her site in particular: that anyone can be heard. "we're neutral and anyone can have their voices heard on our platform--that's key for the credibility of citizen journalism; bias will undermine the concept and keep citizen journalism and citizen journalists from ever being taken as seriously as they ought to be."

Generally it seems that such a situation where media access is severely reduced has provided citizen journalism with a significant opportunity to prove its importance. Tareen commented that "we really want to use this opportunity to show that Cit-J is not only about massive amount of non-qualified content, but also good "pro-am" work that we have been promoting for years now," said Stefani.

Getting pictures on the front page of a major daily is likely to be a huge boost to Demotix in terms of fame and credibility. Tepper was clear that Demotix is trying to supplement mainstream media rather than replace it, but said that "we think our reporting can sometimes be more accurate than the mainstream media" because "most of our users record what is known to them, in their city or country" and therefore "Demotix images provide a more accurate representation of the subject from a local perspective."

For the Observers, the situation has provided an opportunity for collaboration with the TV station on an unprecedented level. Usually, Pain said, he would publish a video on the Observers website and offer it to TV, now he has been working more with programming at France 24 to supply them with videos first before putting them online, to offer a period of exclusivity. "We've really moved a step forward here," he said. "We have learnt how to work together, and it's not going to be the same any more."

Although amateur 'citizen journalists' do not have the knowledge or expertise to analyse developments the way a professional journalist could, they can certainly witness and record events, and when traditional media coverage is limited, this is a valuable service. In terms of providing a true news service, amateur contributions must be verified so that readers can trust them, which is a priority for citizen journalism agencies. As opportunities continue to arise for citizen journalism to prove its value, the mainstream media is likely to incorporate it with increasing frequency and develop new ways of working closer with citizen journalism agencies.

On Wednesday, to mark the launch of Hebrew Book Week, staff at Israel's daily Haaretz surrendered their desks, notebooks and pens to some of the country's most celebrated writers and poets.

With the exception of the sports and finance sections, established and up-and-coming authors were entrusted with researching stories and producing copy for the entire newspaper, from the front page headline to the back-page weather report.

Pess freedom in Italy has come under international scrutiny in recent weeks as a down-grading of the press's freedom status by US non-profit Freedom House has coincided with an increase in prime minister Silvio Berlusconi's aggression towards media outlets which oppose him. Leading left-leaning daily La Repubblica has even attempted to take on the premier directly, publishing a list of questions concerning his relationship with a young girl, to which it believes he owes answers. A Dutch politician has threatened to take action in the European parliament against the Italian leader because of journalistic constraints. Should a newspaper be demanding such information which concerns a politician's private life? Is the press freedom situation as bad as it seems?

The La Repubblica crusade

On May 14 La Repubblica journalist Giuseppe D'Avanzo published ten questions directed at the prime minister concerning his involvement with 18-year-old Noemi Letizia. Berlusconi's relationship with the girl gained mass media attention when, four days after the prime minister dropped in on the girl's 18th birthday party in Naples, his wife issued a press release accusing him of "consorting with minors" and pressing for a divorce. Berlusconi promptly went on a late-night political chat show to defend himself, but the holes in his story which have gradually emerged have attracted even more attention than the original incident. D'Avanzo's questions address these holes and ask the premier to come clean about the nature of his encounters with the girl. Berlusconi has not yet answered the questions and has given no indication that he intends to. The paper has put a timer on its website to indicate the days, hours, minutes and seconds since the questions were issued, and even offers them in English.

Berlusconi himself has tried to present the left-leaning paper's campaign as a left-wing plot to undermine his authority, accusing the paper of lying and adding in an interview on TV-channel Sky that he believes many readers will abandon the paper because of this. His office issued a statement saying referring to the "campaign of denigration" and saying that the paper is driven by "jealousy and hatred."  The prime minister has fought back as the story developed, with his lawyers applying for the seizure of photos taken at his Sardinian villa (where Letizia reportedly attended parties with other young women) before they could be published, and a journalist from Berlusconi's brother's Milan-based daily Il Giornale posing as a member of the foreign press to get an interview with Ms Letizia's former boyfriend in an attempt to discredit him.
 
 
The international reaction 
La Repubblica has defended its actions, with editor Ezio Mauro saying that "There are contradictions here and when the powers that be don't explain something, journalism has a job to do." And foreign journalists seem to agree. The paper also featured an interview with Bill Emmott, former editor of the Economist, who said that "for a newspaper, asking a political leader questions is not only legitimate, but part of its mission to inform the people." According to the International Herald Tribune, "for the first time in recent memory, the Italian press is shining a bright light into the dark recesses of a politician's personal life." The Times wrote that the premier's campaign against La Repubblica "looks ominously like an attempt to cow dissent rather than protect a private reputation" and that "his newspaper critics are performing a public service for a badly governed populace." A Financial Times editorial criticised the way that Berlusconi turned on La Repubblica following the questions, and stressed that part of the "danger of Berlusconi... is that of the media sapping the serious content of politics, and replacing it with entertainment."

Berlusconi has reacted with anger and scepticism to such foreign criticism. He seems to refuse to believe that papers might be acting of their own accord, announcing that "the international press's campaign is being orchestrated by an Italian group" and referring to it as a left-wing "plot." He insists that the foreign press is misrepresenting the Italian situation, and a rift in his relationship with Rupert Murdoch seems to be further deteriorating following the Times' article and others. He has accused the Times of writing critical editorials about him because his government is in dispute with News Corp. Il Giornale, owned by the prime minister's brother Paolo, ran a story discussing the FT editorial entitled "The left has also enlisted the Financial Times."

One of a newspaper's main goals should be to act as a watchdog over the government, but it is unusual for a paper to take on a country's leader so directly, particularly over a matter which is largely private. In the UK, the Daily Telegraph's recent campaign over MPs' expenses was firmly in the public interest, as it dealt with public money being used by members of parliament for personal gain. Berlusconi has been derisive of the media discussing what he says is his private life. Should a paper be putting so much focus on an issue that is arguably unrelated to the prime minister's ability to govern the country? Is this indicative of media trivialisation?

The Times editorial does not see the questions as intrusive, as they relate to Berlusconi's "public roles as politician and media magnate". The Independent's Peter Popham said that the media "cannot be accused of muck-raking on the issue because it was Mr Berlusconi himself who drew attention to the relationship" by attending the 18-year-old's party and not only posing for photographs but publicly giving the girl a 6000euro gold necklace. And the fact that a politician might have lied to the public is probably enough of an incentive to investigate.
 
Press freedom in Italy
 
Italy has a fairly unique media situation, which makes confrontation between a newspaper and the prime minister even more pertinent. The country's press freedom status is clearly in question. A Dutch politician who is leader of the Green Left party in the European Parliament, Judith Sargentini, has said that her party is considering taking legal action against Berlusconi because of the press freedom constraints in his country. Amongst her complaints is the fact that the premier blocks critical questions at press conferences. If a majority of the European Parliament were to agree to the initiation of legal proceedings, then the matter would come before the European Court of Justice.

US-based nonprofit Freedom House recently downgraded Italy's press freedom status from 'free' to 'partly free' for 2008. In conversation with Karin Karlekar, editor of the report, she explained that the main reasons given for this were the unusually high level of media concentration, particularly in broadcasting, threats from organised crime and others, and attacks on journalists, mainly from far right groups. During Berlusconi's former term as prime minister, the country was also given partly free ratings, and Karlekar added that the media concentration was "one of the highest levels anywhere in the world."

Daria Gorodisky, a veteran Corriere della Sera journalist who is also a union representative for the paper, told the Editors Weblog that she believes there is a "truly enormous press freedom problem in Italy" which will be "extremely difficult to resolve." She does not place blame for this directly on the government but on the fact that there are no "pure" newspaper owners, rather, those who publish newspapers also run other businesses and therefore have aims and interests aside from their papers. She also believes that the quality of Italy's journalism schools have deteriorated as more and more have sprung up. She did, however, point out that this is not the first time that Berlusconi has threatened the press.

Internet penetration is low in Italy in comparison to that of its Western European neighbours: about 48%, compared to 72% in the UK or 66% in France, for example. This low figure would suggest that many people are more likely to get their news from television and one or two newspapers, rather than the range of sources that online readers might visit. Despite this, however, Karlekar noted the country's "very vibrant and influential" blogosphere, particularly politically-orientated blogs.

Gorodisky commented that although some journalists were "very worried" by the situation, she did not think that there was enough widespread concern about Italy's press freedom status. Karlekar said that her organisation's report had sparked considerable debate and she had received both praise and hate mail from Italians. Niccolo Ghedini, lawyer to Berlusconi, dismissed the report on a TV show called Anno Zero, saying it was a private organisation and took its information from only two sources, La Repubblica and Corriere della Sera. Karlekar responded that she was "not sure where he got that" and was clear that "the range of sources is large and our authors would never just rely on one or two." She added that it was "interesting that the government felt compelled to respond in some way."
 
Karlekar did say that Berlusconi did not seem to be "exerting the same amount of influence over the broadcast media" as he did during his previous term as prime minister; there seems to be less "overt political manipulation." She was also clear that she did not think that the high media concentration had "stifled" the whole media, and drew attention to the diversity in terms of political opinion in the print sector.

Arguably there are far more important questions that the Italian press could be asking its country's leader, rather than focusing on the somewhat sordid details of his involvement with a teenage girl. But as a vital part of the press's role in a democracy is to play watchdog on the government, the fact that a paper is challenging the prime minister to clear up inconsistencies is something that must be welcomed. And even though the original issue may not be crucial in itself, the other questions it has brought up concerning use of government planes for private use, for example, are very pertinent. Given how much of the media the prime minister does control, and the fact that even the journalists who do not currently work for Berlusconi know that they may well some day, the press freedom situation could undoubtedly be worse than it is, and it is important that journalists keep fighting.

"Twenty years later, it is still impossible for the Chinese media to refer freely to the ruthless suppression of China's pro-democracy movement in June 1989" said Reporters Sans Frontières.  The report was initiated as concerns mounted towards the reactions of the Propaganda department and the political police to the internal and external media coverage of the Twentieth anniversary of the Tiananmen Square massacre.

The inexorable rise of the Internet in China has provided freedom activists, working both within and outside of the country with alternative platforms for expression and access to information, presenting serious challenges for the Chinese censor. China has an estimated 300 million Internet users.
                                                                                                                          

The alternative weekly publications of the New Mass. Media group, the Hartford Advocate, New Haven Advocate and Fairfield County Weekly have outsourced all of their editorial content to freelance journalists in India.  

The first editions to have been created in this way will be released this Thursday.  And rather than trying to bury the use of these potentially problematic methods of journalism, the publishers are courting the controversy.  The cover of each paper will be emblazoned with the statement: "Sorry, we've Been Outsourced. This Issue Made In India."

UK-based PageSuite, a software development company which creates digital publications, has come up with a new software tool that will enable readers of newspapers on the web to search for key words and phrases. The search results appear instantly highlighted.

Currently, such a function is possible with the website versions of a newspaper, but few electronic titles offer the option. Outside the UK, El País' English-language version, produced in conjunction with the International Herald Tribune, is a good example of a newspaper e-edition where this service is already available.

Andrew Stroehlein, communications director of the International Crisis Group has written an article in the Christian Science Monitor to express his concerns about cuts in international media coverage, which he believes are not being taken seriously enough. Recent moves include the BBC's cuts in Paris, Moscow and Brussels and the Chicago Tribune's decision to close its bureaus in Rome and Jerusalem. Stroehlein cites two recent developments to illustrate his argument.

First is the situation in Somalia, which Stroehlein feels has been neglected in the Western media, particularly in the US. The recent attention given to the capture of a US vessel by Somali pirates focussed on the fact that "a new president with the world's largest military at his disposal could defeat a handful of lightly armed thugs," and gave little attention to the arguably more important issue at stake: that "piracy is a symptom, not the disease, and lawlessness off the coast of Somalia will continue as long as anarchy is allowed to remain on land."

A large proportion of the discussion and innovation with regards to monetise newspapers' online content has come out of the United States, possibly unsurprisingly considering the intensity of the economic downturn there, and arguably the American entrepreneurial spirit. But the US is not alone in its contemplation of the issue, which could potentially 'save' newspapers, and the Editors Weblog took a look at the situation in France and the ideas that are emerging, based on two recent studies.

Masters student Matthieu de Vivie carried out a major research project entitled "Can online news be profitable?" in which he analysed the sectors' sources of income, along with debates that have taken place on French media blogs over the past few months. The Institute of Audio-visuals and Telecommunications in Europe (IDATE), a market analysis and consulting firm, has produced several reports on online strategies for the press.

The French situation

In France, printing and distribution costs are high, partly due to state regulation and to a very powerful printing union, meaning that print profits tend to be lower. However, papers do benefit from much public aid, and this was increased in January when president Nicolas Sarkozy offered the press a 600million euro bailout. Many media outlets are owned by groups which do not actually specialise in media, but are looking for "prestige and influence within it," according to de Vivie. He gives financial daily Les Echos as an example, which is owned by Bernard Arnault, LVMH. Groups such as Dassault which owns national daily Le Figaro, or Lagardere which owns the magazine Paris Match, Journal du Dimanche and part of Le Monde, have leaders who are friends with Sarkozy. Many journalists have protested at what they see as threats to the independence of their papers.

Related to this issue of possible government influence, the French press is suffering from a lack of reader confidence, similar to that in the US. A 2008 survey showed that 46% of people did not believe a large part of what they read in newspapers. The Internet has "done away with journalists' monopoly over the production of information," states de Vivie. The increased presence of other fonts of information and aggregators has encouraged people to look far and wide for news, as in other countries.

De Vivie concluded that today, it would be impossible for a major French newspaper to survive online-only, due to the abundance of information available online and weak advertising revenue. IDATE's reports also suggest that traditional advertising is not going to support a newspaper on its own. So what are the options for newspapers as their readers migrate online?

Charging readers

The most basic option is to charge readers for online content, as newspapers have done in print for many decades. IDATE believes that the pay wall model is extremely limited. However, leading newspaper Le Monde seems to have successfully adopted a part-paid, part-free model online. It is a rare feat for a general interest paper, at least compared to the English-speaking world, where only financial giants such as the Financial Times and the Wall Street Journal seem to have accomplished this. Articles are free for three days after publication, after which they go behind a pay wall. They can then be purchased individually, or basic and premium subscriptions are available, the premium option including access to digital copies of the print paper. Subscriptions represented about 35% of LeMonde.fr's revenue, while advertising accounts for 65%, according to figures obtained by de Vivie in November 2008. LeMonde.fr still has high readership, suggesting that the site's traffic has not been damaged too much by the pay wall, and that the model makes sense.

De Vivie also looks at French site Mediapart, a participatory, paid venture without advertising, launched in 2008 but Edwy Plenel, a former Le Monde editor. It is free to read other citizen participation, but a subscription gives users the right to write articles or leave comments, and to read articles from the Mediapart team. The site, however had not captured its target number of subscribers in 2008.

Alternatives to advertising?

But if papers do not succeed in persuading users to pay for their news: what are the other options? In terms of advertising, the Internet has allowed new measures to develop, as well as the CPM, pay-per-click and pay-per-action rates offer a more accurate assessment of an advertisement's effectiveness. It also allows for targeted advertising, however this is not much used in France. CPMs are also considerably lower in France than in the UK or US: according to de Vivie, a CPM of $10 is considered good in France, compared to $30 elsewhere. Part of this is due to lower investment in advertising, as well as lower Internet penetration.

IDATE's report on the future of the press considers below-the-line advertising as "essential" for a newspaper's online advertising strategy, and also recommends e-commerce as a distinct possibility: "the media now have the opportunity of developing into veritable media stores by incorporating e-commerce offers into their editorial content. IDATE suggests that newspapers form alliances with book sellers to market the books that they review, or with ticket sellers to market plays or other events. Another option is to get involved with products that target a newspapers' readership, such as the Wall Street Journal's partnership with Wine.com. The Lagardere group has signed an agreement with Sumitomo, a Japanese leader in online commerce. The firm sees advertising and e-commerce as the main revenue streams from mobile news, rather than making users or telecoms operators pay for content.

De Vivie also believes that for larger media groups, diversifying online can be profitable. He cites the example of the Washington Post's ownership of profitable education service Kaplan Inc. which he feels "is allowing the Washington Post to survive." The French Le Figaro group includes numerous commercial websites such as Evene, Sport24, Cadremploi, BazarChic ou TickeTac, which represent "an important source of revenue." LeFigaro.fr is not currently profitable but it has an important audience. One of the problems with such a strategy, however, is that it risks diluting the brand's value, which is already a fear of many papers as reading habits change online.

Potential of online-only

De Vivie is does see some potential in online-only sites, but only in certain conditions. Firstly, he believes that small "supple" organisations which offer content with significant added value, focussed on specific niches and gathering a large community, are a good approach. "This equilibrium is nonetheless precarious," he added, particularly in France where advertising brings in less revenue than in the US and it is often necessary to develop alternative sources of income.

One French success story is Rue89, which combines the skills of journalists with the knowledge of experts and the participation of citizens. Amateur contributions are checked and edited by the site's reporters. De Vivie explains that the site quickly acquired "strong journalistic credibility," offering exclusive stories and investigations. He estimates that the site could quite feasibly become profitable, especially as Rue89 does not make all of its income from advertising, but also develops websites for others, which makes up an estimated one third of its revenue. He believes that other online players also have potential to break even, due to their low fixed costs and overheads.

The impression that emerges from the studies is that online news has great potential and possibilities continue to evolve. It is therefore advisable that newspapers continue to innovate and do not resign themselves to relying on print income for as long as possible.  

Following the launch of an English-language paper recently launched by the Chinese government, a monthly newspaper for English-speaking expatriates in France is due to launch in June. Nicki Wade aims to make The French Post a paper that will enlighten expats with "what's being debated around French dinner tables." The ex-Emap publishing director has chosen Michael Streeter, a former news editor of the Independent on Sunday and other UK dailies, to edit the new paper.

New start-up company Journalism Online LLC has caused a significant stir in the media industry, and probably more behind the scenes. Founders Steven Brill, Gordon Crovitz and Leo Hindery have put together a proposal including promises to facilitate payment for online news, making it simple for publications to offer joint subscriptions as well as articles on a single basis using micropayment. They are also offering to negotiate on behalf of its members for licensing fees from search engines and other websites, and to provide member publishers with information on what tactics are working best in terms of building circulation and revenue.

In conversation with the start-up's consultant Merrill Brown, what stands out is that despite its distinguished founders, this company really is a new start-up, and although its members are in discussion with many big publishers and technology firms, details about how the business will actually operate are not yet clear. Brown stressed that Journalism Online is talking to publishers about "precisely what they want to see in this system, so that we get the specs right first:" it wants, sensibly, to have a good idea of the direction in which it is heading before proceeding. Details of which publishers the company has talked to have not yet been released, but Brown said "there's nobody on the list that you would be surprised at." It is clear that they are aiming high: "we all believe that getting some globally significant, influential publications or TV outlets or anybody who's in web publishing to come on board and embrace new strategy initiatives is going to be very important to our long term success."

Paid online content: all you can read

The decision to push paid online content is arguably the most ground-breaking element of the company's proposals. Journalism Online will create a system whereby consumers will be able to purchase "annual or monthly subscriptions, day passes, and single articles from multiple publishers" all through one website. Brill told PaidContent that the site will have "a fair amount of complexity, including, for example, publishers who want to make sure their print subscribers get a discount or don't pay for the online subscription."

"We argue that very few high quality products have ever been delivered for free, and neither should news" 

Pushing joint subscriptions would seem to be more effective than single paper offers, which have not had much success in the past for general interest papers such as the New York Times. Brill in fact proposed that the New York Times single handedly start charging for content in a memo to the paper written in October 2008, leaked to the press early this year, but it seems that the Times did not take this advice on board. Brown said he believes that it was a "natural evolution of Brill's thinking to try to create a larger solution involving more people." In fact, "we argue that very few high quality products have ever been delivered for free, and neither should this," Brown explained. And even if the income brought in from charging consumers is not vast, he added that "we think that over time, page circulation will bump up CPM and make advertising more valuable so that people will be a position to win on both sides of the coin." It is not just a US-based plan, Brown confirmed that they would like to have English language publishers from outside the US relatively early.

Publishers decide pricing

Pricing would be decided by the publishers, Brown explained. Steve Brill has suggested a figure of $15 a month for an all-you-can-read subscription, but Brown was clear that this was just something that Brill was "throwing out there." In reality, he continued, such a price would have to be decided on by the consortium of publishers. Equally, it will be up to the different publishers to decide exactly what content they want to charge for or not. They could, Brown suggested, create "web premium products," or "some may choose to have certain vertical categories such as sports behind a wall." In fact, he commented, "that's not really up to us." Others have suggested that it is far easier to charge for new content than that which is already free. And a part free, part paid model has been widely advocated, for example, maybe unsurprisingly, by Wall Street Journal Online executive editor Alan Murray.

Investigating what works and what doesn't

A crucial part of the project that has been given less attention is the company's plan to aggregate knowledge and gather data about "what works and what doesn't" with the aim of providing consulting services to struggling publishers. With this in mind, Brown said that "we are trying to encourage our partners to try lots of different things in an effort to build data." He hopes that within a year, Journalism Online will have "the collective experience of many different publishers which offer many different kinds of products." He expressed surprise at the current lack of this kind of data: "not much has been done."

Negotiating with search engines

The company will also be pursuing a copyright initiative to "negotiate wholesale licensing and royalty fees with intermediaries such as search engines and other websites that currently base much of their business models on referrals of readers to the original content on newspaper, magazine and online news websites." Brown was clear that set decisions of what this will entail have not yet been made, but explained that the goal was to "bring the industry together under appropriate pricing schemes and distribution schemes. We think there is strength in numbers in negotiations with search engines aggregators and others." Incidentally, another organisation planning to offer a similar service based on sharing ad revenue, the Fair Syndication Consortium, has just come into existence and the Associated Press recently announced plans to track its content more thoroughly and address offences more aggressively.

"We think there is strength in numbers in negotiations with search engines aggregators and others"

The project should be off the ground in the autumn, with "some partners in place," specified Brown. "The magnitude of the experiment that we will put in place is not entirely mapped out," he added, but "we will be running a piece of our programme." Seed funding is being provided by one of the founders, Leo Hindery, and his private equity firm InterMedia Advisors. A call for a first round of funding will be a natural progression, commented Brown, "this will look like a real company before too long!" He also added that once the company has more funding, it plans to do "a lot of marketing on behalf of the publisher participants."

Inspired by iTunes?

Steve Brill suggested in the interview with PaidContent that he was inspired by the iTunes model, and indeed the parallels between the initiatives are striking: both involving the intervention of an unrelated third party into an industry struggling to make consumers pay for their work. Brown explained that "we are taking broad strategic solace" from the iTunes model and learning what they can: "there are a lot of things about it that are encouraging and instructive." One of the main ways in which iTunes is instructive, he pointed out, is for "ease of use, which is something we always have to keep our eye on." And indeed with this kind of venture, making it as easy as possible for the consumer is crucial, as many people have little patience with complex payment procedures. Another encouraging point is that iTunes managed to bring together many different contributing producers of music and entertainment: just as Journalism Online hopes to do with publishers.

Steve Jobs succeeded, overwhelmingly. Will Brill and co?

The project sounds like quite an undertaking, and media coverage has been mixed over its chances of success. It will involve an unprecedented amount of collaboration between publishers to decide on rates and other aspects of such a system, which will be a considerable challenge. Previous micropayment schemes, including one started by Brill himself in 2000, have failed, but Brown believes that the time is right, due to the "predicament" in which publishers find themselves today: "I think that there's a very clear consensus that projects like this are extremely timely right now." And indeed, many different ideas about whether to and how to charge for content have been proposed in recent months, although this has been coupled with significant opposition from those who continue to favour an ad-based model and much reticence to put content behind a pay wall.

"I think the publishing industry gets how important this is. We're really inspired by the enthusiasm"

However, the response from publishers has been positive, according to Brown. "I think the publishing industry gets how important this is. We're really inspired by the enthusiasm from lots of important publishers across different sectors who have welcomed this." One major factor in Journalism Online's favour is its founders' experience and reputation. To embark on this sort of venture with any hope of succeeding requires good contacts and much influence, as well as in-depth knowledge of the industry: all of which these men have. It seems essential that a third party should step in to organise and implement this kind of scheme, hopefully uniting publishers, and this effort has as good a chance as any. It is impossible to say whether such a project could save newspapers, but without doubt, any additional income would be more than welcome, and establishing a firm precedent for paying for news could be highly beneficial in the future.

Yesterday, the Australian reported that following a period of sustained economic growth peaking at the end of 2008, India's newspapers are beginning to show signs of economic retreat, with advertising revenue falling by unprecedented amounts.

With economic retardation sweeping the world, emerging markets are also beginning to suffer as foreign investment dries up but printing costs continue rising. "Newspaper sizes are coming down, staff are being retrenched, marginal titles closed and expansion plans put on hold," reports the Australian.

The Communist Party of China launched an English-language paper in an effort to bridge a gap between them and the international community. The first English edition of the Global Times was published yesterday, Monday April 20 in print and online.

The paper will run daily from Monday to Friday and will be distributed nationwide. The Xinhua News Agency reported that the paper will "cover the world from a Chinese perspective, and reflects the standpoints and opinions of Chinese people on significant international issues."

International online-only news service GlobalPost launched in mid-January, aiming to fill some of the gaps in English-language international reporting. Its part-time correspondents must be country-based, and are focussed on telling the story behind the headlines, rather than releasing just breaking news. The company is for-profit, and according to co-founder Philip Balboni in an interview just before its launch, it hopes to become profitable in three years. The New York Times took a look at the ways in which it hopes to achieve this.

Media investor and commentator Alan D. Mutter was impressed by GlobalPost's "thoroughly modern business model" which incorporates several different revenue streams. Its free website hosts its correspondents' stories and generates income from advertising. Then there is a premium service, called Passport, which should go online imminently, offering subscribers the chance to interact with reporters via conference calls and meetings, and the option to suggest story ideas. It will also offer access to exclusive reports on business topics, and breaking news e-mails direct from journalists.

The announcement last Friday that Sir Anthony O'Reilly will step down as CEO of Independent News & Media provoked two things: firstly, it sent the company's shares soaring,  then sparked a revived debate regarding its future.

When O'Reilly turns 73 in May, he will be replaced by his son and current chief operating officer, Gavin O'Reilly, who is also president of the World Association of Newspapers. The restructure of the INM will also affect the Board, which will be reduced from 17 members as it presently is, to just 10. According to son Gavin, his father's decision to leave had nothing to do with the impending 200 million euro bond repayment deadline, also in May.

This week saw the launch of Media Cloud, a website created by the Berkman Centre for Internet and Research. The aim of the project is to track the flow of media on the web, and observe how news stories unfold. The Harvard based project has also teamed up with Thomson Reuters to use their Calais technology, which is providing data-analysis for one of the site's tracking strategies.

The Journal of New England Technology reports that Media Cloud is "intended to determine what types of stories are covered by certain media sources, where news stories originate, what parts of the world attract attention and which do not, what role reader comments play in setting the news agenda and how the blogosphere's coverage compares to traditional media coverage". Users can create graphs and maps displaying topics and areas of coverage, and can select up to three news sources to compare. Whilst the list of sources lacks some names, there are enough options to make interesting comparisons - looking at the global coverage of NYT, Al Jazeera English, and China's Xinhua for example, provides interesting contrast.

Google has this week announced plans to place ads on its Google News site, which aggregates stories from more than 4,500 English-language news sources worldwide and places links to their articles on the Google News home page. The ads will only be seen by US users, and mark the first time that Google News has contained any advertising since its launch in 2002.

The revelation may not be well received by all in the newspaper and online news industry. Many publishers have taken issue with Google's use of their articles in what is seen by some as a type of rival news site, although many have accepted it due to the large volumes of traffic it drives to their sites. However, Google News' intended use of advertising alongside other publications' headlines and summaries will essentially mean the company profits from other people's content.

Chinese language newspaper Ming Pao Daily announced on Saturday that it is withdrawing from the US market due to economic conditions.  It announced in its San Francisco edition that publication would cease, two weeks after printing of the New York edition was halted; although it will still retain an online presence.  David Lee, a professor at San Francisco State University and an expert on Chinese media said that the move was a particular blow as "Chinese heavily rely on print media, which is a cultural difference from other ethnic communities."

Ling-chi Wang professor of Asian American Studies at UC Berkeley believes that "the competition from its two older and more established competitors, the World Journal and the Sing Tao Daily, is probably the major factor behind the decision".  Last month, an English language free sheet aimed at Asian-Americans also stopped its print edition, although it continues to have an online presence.  The closure of Ming Pao is a reflection of economic difficulties faced by the media industry globally.

Source: New America Media via IFRA Newsletter

In light of the expanding ties between Taiwan and China, Hong Kong's English-language daily newspaper the South China Morning Post (SCMP) will be launching a bilingual edition in Taiwan. Since there are already three English-language newspapers in Taiwan, the SCMP will be centered on online ventures in Chinese, but will have occasional news content in English. 

Founded in 1926, The Monitor, a Montreal West-end community paper is shutting its print edition and going online-only. With the last edition to appear on February 5th, the paper, even with a weekly circulation of about 35,000, was reported to be non-profitable for about six years.

Owned by Transcontinental, the paper served most of Montreal's English-speaking community. With the company trying to find three laid-off staffers jobs in other departments in the company, four other contributors will continue to write for the website, www.themonitor.com.

Other newspapers have adopted this model recently, namely the Christian Science Monitor and three dailies in the US. Many print publications are being forced to rethink their media structure and adapt online-only strategies owing to increasing financial pressure and competition from the internet.

 Sources: pubzone.com

To mark the relaunch of the Editors Weblog, the World Editors Forum is running a special series entitled "Doing More with Less." The series highlights major trends that editors-in-chief are using to steer their newsrooms through the difficult economic climate. The eighth in the series takes a look at France24's The Observers, which provides professionally-edited citizen journalism.

The Observers is a France24 venture launched in December 2007, which combines citizen journalism with professional editing.  Only three full time staff work on the project, yet it operates two versions of its website (one in English, one in French), has just started a weekly radio show and is about to start a weekly television slot. The Editors Weblog spoke to Julien Pain, Founder and Editor of the site, about its work.

How it works: zooming in and zooming out

The Observers is a collaborative website, with "professional content and an international scope," stressed Pain. The site displays a series of documents - either photos or videos - taken by amateurs from around the world. According to Pain, "you won't see a photo taken by a professional journalist on the site." Editors, based in Paris, then provide some background information on each document and 'observers' from the country it discusses will comment. The idea is to zoom in on a small anecdote and then zoom out, placing it within a wider context.  The stories picked to follow might be connected to well-known breaking news items, or might be about something which is relatively unknown to readers. Occasionally an extraordinary item will come to light, such as a short video sent in by a policeman in Gaza, which shows the entrance to an alleged tunnel linking the Gaza Strip to Egypt.

Who are the Observers?

As well as the three full time staff in Paris, about a dozen freelancers have been taken on as 'regional editors,' and they are paid for their time but only work when required.  Most of the documents used come from the 700 'observers' around the world who essentially act as trusted contacts. The idea is to receive information from people who are on the scene of whatever story is being told. They are used as local sources, Pain explained, "we don't try to make them into reporters. We use their expertise and local knowledge." He always looks for truly local contacts, "I am not going to get somebody in Beijing to comment on something that happened 3000km away in the Sichuan province," he insisted.  When possible, Pain always tries to get people native to the country to 'observe,' rather than French or English people living abroad, as they obviously tend to have a better knowledge of the local language and culture. Anybody who goes to the Observers site can register as a "friend" and is free to comment or contact the site, and those 'friends' who provide useful information over a course of time will be invited to become Observers. Pain hopes that the already substantial network will grow further.

Observers are not reporters: "We use their expertise and local knowledge"

Blog-style site breaks down barriers

The site takes advantage of the best aspects of a blog, but maintains professional direction. The site has the informal tone of a blog; it aims to be "smooth and easy to read," commentated Pain. He believes that "blogs have broken down the barrier between journalists and readers. Now on a blog, you can talk to your readers." The Observers hopes to be part of a dialogue, allowing comments on all stories and responding to reader reactions. "We are always very clear about what we do know, and what we don't," Pain clarified: for instance if the date of a photo is known but the exact location has not been proved, and this is where readers' knowledge could come in useful. He added that readers are asked "to provide information and links to update the story," and he occasionally specifically asks if people can check or verify content. "The story doesn't stop when it's published," Pain explained, and editors will frequently go back and add or change things.

Essential professional editing

What differentiates the Observers from other similar citizen journalism projects linked to traditional media outlets, such as CNN's iReport, is that although much content is produced by amateurs, everything is professionally checked and edited. Fact checking is a time consuming process, Pain explained, but crucial to maintain the validity of the site. "Amateur content is far more valuable if edited by professional journalists," he believes, as when faced with the vast amount of citizen produced content available on the web, it is difficult to know what is reliable. The Observers is confident that is can be a trusted source, and the confirmation process often involves checking facts with more than one contact. Pain also explained that he would feel very uncomfortable about associating unverified information with The Observers' parent brand, France24.

"Amateur content is far more valuable if edited by professional journalists"

What's next?

The Observers has just started a weekly 15 minute radio show in partnership with Radio France Internationale. The idea is to take a document and analyse it, with an expert on the subject matter, and then Pain explains how the Observers obtained it. A television slot on France24 is expected to follow shortly; it will be along similar lines, but just five minutes long. The same content will be used for all three platforms - online, radio and television - but will be presented in different ways. Pain also hopes to start an Arabic version of the site soon, and possibly increase staff numbers.

Pain was clear that the Observers' work does not intend to replace professional journalism, rather it hopes to provide an alternative voice in the news media world, where so often, almost identical stories will be published countless times. The site is likely to fascinate anybody interested in international news, and the model is extremely innovative, with an impressive output considering its tiny number of full time staff. The Observers has found a way to validate citizen journalism and turn amateur content into something more valuable, and this could well be a model used more frequently in the future as news outlets struggle with limited resources.

GlobalPost has announced that the New York Daily News and the Star-Ledger are to run its foreign reporting in their print and online publications. GlobalPost, launched on January 12 2009, has a network of correspondents in more than 40 countries and offers coverage which it suggests is a complement to that provided by a traditional wire service, offering the background behind the headlines.

According to journalism.co.uk, Al Jazeera English will provide daily news bulletins for the Independent's website. 

The videos will be two to three minutes in length and updated throughout the day.  Managing director of the Independent.co.uk, Bill Swanson said the agreement was "another key partnership for the ongoing evolution of the website". 

Al Jazeera has announced that it will share broadcast quality footage of the Gaza conflict online via Creative Commons, a non-profit sharing system.  Footage is in English and Arabic and will be available to download free, for both commercial and non-commercial use, as long as users acknowledge Al Jazeera as the source.