US: L.A. Times launches blog from column: "...Soon our blogs will be the backbone of the paper."

Posted by Sarah Schewe on June 24, 2008 at 3:07 PM
Patrick Goldstein, author of the L.A. Times "The Big Picture" column has launched a blog, joining more than 40 other L.A. Times bloggers.

The Big Picture
blog will be in the same style, but, says Goldstein, will had "be broader in scope" - a possibility for a daily blog that has become increasingly difficult in a weekly column. The Big Picture will incorporate new interactive elements, more news and analysis, as well as invite guest bloggers - most recently a 10-year-old girl - to share their views.

Goldstein, in a blog post explaining the launch, said, "...Soon our blogs will be the backbone of the paper...information is everywhere these days. But readers still crave informed analysis and lively writing, which is something we can focus on as newspapers..."

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