India: Hindi version of Tehelka launched
Posted by Lauren Drablier on October 24, 2008 at 10:18 AM
The English weekly paper, Tehelka, which focuses on "hard-hitting, investigative journalism," has started publishing an edition in Hindi, Tehelka Samachar.
The Hindi edition will be a bi-weekly 84-page publication with an initial circulation of around 40,000 copies. 50 percent of its content will be translated from the English version; the rest will be original content.
According to Sanjay Dube, "Resources and manpower will be shared between the English and Hindi versions of the magazine. By and large, news is same for everyone, irrespective of the language of the medium used to reach out to readers. Again, most of the news is sourced from, say, agencies such as Press Trust of India (PTI). But when it comes to covering specific beats, such as literature, art or movies, a marked difference will be visible in the selection and reportage of news."
Dube added, "The idea behind the Hindi edition is to make people's own stories available for discussion, debate and review, which, in this case, is possible only if the content is offered in a language that is read and understood by the people. And in this case, the language is Hindi."
An online version of the paper, www.tehelkahindi.com, was launched nine months ago.
Source: Afaqs!
Dube added, "The idea behind the Hindi edition is to make people's own stories available for discussion, debate and review, which, in this case, is possible only if the content is offered in a language that is read and understood by the people. And in this case, the language is Hindi."
An online version of the paper, www.tehelkahindi.com, was launched nine months ago.
Source: Afaqs!
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