The Sunday Times unveiled its new design, which includes colour-coded content, increased colour usage, minimal changes in the basic architecture and typeface alterations.



The Times' move to a different printing plant has brought on a change in the use of colour, editor John Witherow said. Not only are the paper's sections colour-coded, colours are used to distinguish different types of reporting (i.e. the Comment section in green, news stories in blue and special reports in red).  

"For the first time in its 186-year history, every page of every section of this newspaper can now be published in colour. It was these new presses that prompted a comprehensive review of how we produce and present the paper, and the design you see today is the result. We were keen to use colour to maximum effect without going over the top," Witherow said.

Although there have been changes to the structure of the paper, such as moving The Weather section and India Knight's column or expanding the Comment section, the basic blueprint of the paper remains the same.

 "We have brought in much that is new, but not at the expense of the old," Witherow said.

Source: The Sunday Times