UK: ABCs include free local papers
Posted by Jean Yves Chainon on January 30, 2008 at 3:32 PM
The Audit Bureau of Circulation has changed its regulations, enabling regional newspapers such as the Manchester Evening News to count free copies in their circulation figures, starting in August this year.
Other papers that have partly free circulation include the Liverpool Echo, which also has a free city-centre edition.
The Audit Bureau worked with the Newspaper Society, newspapers and advertisers to create the new standards. Reports will include separate figures for free copies.
Source: Press Gazette
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