US: NY Times teams with NBC, launches ad videos
Under the partnership agreement, MSNBC.com will publish national political coverage from NYTimes.com, and the NYT will stream NBC News’ political videos on its website. According to the NYT, combined reach of both news organizations exceeds 45 million consumers.
The NYT also launched sponsor-only videos on its website. The videos are displayed at the bottom of the page and labeled as “Video Advertisements.” FedEx has an agreement with the NYT to exclusively use this platform for a month. Not a bad way to monetize video on newspapers’ websites.
Source: Beet.tv through I Want Media– Online Media Daily
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Ajax isn't 'new technology' I'm afraid. In fact it's pretty old, it's just that all of the sudden it's 'cool' to use it.
NY Times andNBC teams up on ’08 Campaign Coverage Wednesday August 01 2007 which is great news for all of us!