France: Government shocked by newspaper crisis

Posted by John Burke on July 21, 2006 at 12:32 PM
For the media watcher, the woes of the French press are no surprise. But now it's official. An annual study of France's top 300 publishers conducted by the Direction for Media Development (DDM), an office attached to that of the Prime Minister, has been released, and the numbers are depressingly bad.

Copy sales and revenues from advertising fell 2.6% and 0.6% respectively. Revenues from subscriptions remained stable but their volume fell 1.6%. Over the past 15 years, subscriptions had been rising, which shows that now they are not making up for the loss in copy sales.

The national general information press was the hardest hit in 2005 which the report named a "black year." Total revenues were under 1.46 billion euro, even lower than another especially bad year, 1993. Over the past 15 years, circulation has fallen 15%, revenues from sales have fallen 14% before inflation, and total revenues for the nations 12 national newspapers has fallen a whopping 31%.

In May, the French Prime Minister Dominique de Villepin called for investments and tax reductions, but it's not sure if even this would help, as much money has already been invested and the newspaper industry already benefits from generous government subsidies.

Concerning advertising, the numbers are a bit better, until one looks at the details. Newspapers earned euro60 million more in 2005 than they did in 2004 from advertisements, a very modest 1.3% increase. But as it turns out, all of this 60 million came from growth in freesheets whose ad revenue went from 820million to 880million year-on-year.

On a lighter note for 2006, one estimate published by TNS Média Intelligence puts first-half growth in advertising for the written press at 9.1% and 12.4% for national dailies. But Le Monde doubts the validity of these numbers.   

Source: Le Monde (in French)

 

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11 Comments

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Ramana Pal said:

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sangita malhan said:

I am a student of journalism and have been doing a comparative study between the press in India and the press in France for a year now. I was quite taken aback to see the current state of affairs of the French press as far as viability goes. I'm curious to know why things have come to this. Are the reasons primarily economic or is the market changing too rapidly for the traditional press to react to or have the french stopped reading newspapers?

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Adyan said:

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kazim abidi said:

in terms of university, parisians etc. i just want to wish you the best sig. royal and my blog is attributed to you when referring to race, politics or gender. i am not good at clearly posting when this happens but i have contacted you- this is the very certain promise of support not afforded to other soc. as i do not know their policies in britain, i will attempt to remember le monde and the guardian in this and for the next few weeks with bery little will think axt on this, bon chancem bon couragem et pas bon anniversaire noon tu va reussir sand le tort.

kaizm said:

I wont be used as a political, religious or sporting fixture.
I wont allow what has happened to me over the last decade or so to ruin my life because I realise how the British were aware they were using me as fodder for interntational relations and I loved them and they simply abused me and said put up.
I know enough to realise that the eu was right and that was the main aim.
I agree with some of the insights in the sciences; many of them in fact.
I realise the police state is moulded by war and needs it and that also the police state is alive only in the most warring and intensely consumptive nations.
I do not think I am ill. I am being manipulated and used by the woman who lives above me who keeps on doing what I have asked her not to do.
I have made an appeal to a lawyer as well to help.
I know now, harrowing as it becomes, that this ‘plan’ is executed upon the ethnic minorities and that this kind of planning feeds the European countries and the US, and trade and the media.
I am not responding or doing sport or news with a book or unknowingly writing anything. There is no connection between what I said I thought of something in the past and the single truth that I was and am being used while I see this seething hatred for the self and for children as some kind bargaining chip or sacrificial agent. This is the most important point.
I have nothing to say about religion but it hurts that some religious people knew. The same goes for the council and worst of all the academics.
I do not see a way out of these problems and the pain that is thrown at me becomes a question: I am hit and I ask the beater ‘why are you so sick’. And now I see the beater is something that inculcated at a point and in more of them than can be counted. i did not appeal to a public when i did what i di.
I am a good and loving person.

kazim said:

oui, le droit est un object ethique

kazim said:

la crise est la guerre est ca cest anglais, americain, et un peu religieux.
la crise c'est pas francaise.. qui est l'ecrvain qui a decouvri les idees qui entourre le monde, le cosmos de cette phenomene: 'les deux frances' c'est a dire avant dans l'histoirce?

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