US: vlogs gaining in popularity and use

Posted by Diana Epstein on May 3, 2006 at 12:08 PM
In less than two years, the number of video blogs (vlogs or video podcasts) has grown from just a handful to over 7,000, according to blogging directory Mefeedia.

Vlogs are even getting nominated for Emmy’s: “It’s Jerry Time!,” which consists of a single, fortysomething man’s rants on life, but lost the award to an AOL production.

Some 350,000 people tune into vlog Rocketboom daily, a daily newscast vlog, and it is also available for download on TiVo and Akimbo television set-top boxes. Vlogs are not only gaining popularity fast, but are reaching its audience by new means. Rocketboom is currently experimenting with selling advertisement during its vlog cast.

Vlogs satisfy the consumers need to find new ways the Internet can satisfy their hunger for getting what they want when they want it, the “Must See TV” entertainment. As sites like Rocketboom and YouTube sprout all over the internet, more and more people are going online to share their original work, producing video clips and posting them online.

“Video bloggers are serious about video as a way of social expression," said J.D. Lasica, co-founder of Ourmedia, a site that lets users store multimedia files. "They don't just upload a video and walk away from it."

Vlogs, building on the popularity of blogs, has largely been a grassroots movement. But as vlogs increase in popularity, venture capitalists and businesses aren’t too far behind. Photobucket, a site that lets users store their photos, recently introduced a new video hosting feature. Since then, Photobucket, now one of more than a hundred video hosting sites, has seen some 30,000 videos uploaded a day, totaling about 350,000 so far.

"The appeal is the ability to better report on their lives," said Sergio Monsalve, Photobucket's vice president of services and former eBay general manager. "A picture is worth 1,000 words. Video is worth 1,000 pictures."

Next month San Francisco will host hundreds of vloggers from around the world for a conference, appropriately named Vloggercon.

Video blog resources:

Vlogmap.org: Map of video bloggers by location.

Vlogdir.com: Directory of video blogs.

Mefeedia.com: Directory of video blogs.

Blip.tv: Host for video clips.

OurMedia.org: Host for video and multimedia clips.

Getfireant.com: Aggregator that allows users to go to one place to watch multiple video blogs.

Freevlog.org: Offers a tutorial on how to start video blogging.

Videoblogging.info: Information about video blogging.

Source: San Francisco Chronicle

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