India: Hindustan Times launches standalone newspaper for youth market

Posted by Ruth Bayliss on May 3, 2004 at 2:08 PM

According to Prajjal Saha at agencyfaqs! Delhi-based newspaper Hindustan Times today launched Hindustan Times NEXT, a standalone daily newspaper targeted at readers in their mid-teens and early twenties. According to the article the paper, which starts with 14 to 16 pages, is divided into three subjects. The first section will "include current affairs, national and international news, city news and sports." The second will "feature the kind of information young, urban readers find interesting – news and articles on technology, gadgets, nature and wildlife, academics and careers." The third section will "be fun and entertainment-oriented, with news from the world of fashion, movies, television and music."

Source: agencyfaqs!

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