• May 16.2008

Results matching “widgets.php/05/news companies launch widgets”

3 result(s) displayed (1 - 3 of 3):

Q&A with WaPo and USA Today: what’s with the widget craze?

Posted by Jean Yves Chainon on September 27, 2007 at 5:00 PM
A few weeks ago, USA Today announced the launch of widgets. The Washington Post launched its first widgets only two months ago. Both newspapers, which tend to be at the edge of multimedia innovation, plan on rolling out more widgets in the weeks to come. For those who haven’t caught on to the craze, washingtonpost.com’s Executive Editor, Jim Brady, and USA Today’s Executive Producer, Joel Sucherman, describe their use and advantages for newspapers.


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Are widgets the new website?

Posted by John Burke on September 18, 2007 at 11:22 AM
In the online media world where choice is unlimited and generating content is on a level with consuming it, newspaper websites are faced with enormous competition. How to solve this problem? Why not offer tools known as widgets that create a branded presence that potential readers can integrate into their daily web habits?


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News companies launch widgets

Posted by Ben Thalman on May 29, 2007 at 8:44 AM

The largest newspaper company in the US, Gannett, is beginning a strategy that may let it distribute its brand and content over the Internet – the launching of widgets. Widgets are small plug-in windows that users can add to web pages to keep track of various things, such as news, weather, prices, etc. 


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