Telegraph.co.uk tops ABCe figures for March while Sun Online slides to fifth

Posted by Helena Deards on April 23, 2009 at 3:02 PM
Telegraph.co.uk.pngThe latest figures from the Audit Bureau of Circulation Electronic (ABCe) see Telegraph.co.uk topping the tables for March, with 27.7 million unique visitors to the site. It is followed in the rankings by Guardian.co.uk, which comes in with 21.2 million. The biggest movement in the results was the Sun Online, which dropped sharply from top of the tables in February to fifth place in March.

Much of the Sun Online's success in February was attributed to the UK public's fascination with reality TV Jade Goody's final days of her battle with cancer, and 13-year-old Alfie Patten reportedly becoming the youngest father in Great Britain; both stories upon which the Sun reported heavily. March, on the other hand, saw focus swing to events such as the build up to the London G20 summit and controversy over MP's expenses  - explaining, perhaps, why the tables turned.

Source: Guardian

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