While many internet-based news operations have been struggling, Newsmax.com, a conservative website based in Florida has been thriving. With a monthly readership of 3.86 million Newsmax.com and sister magazine will produce about $25 million in revenue this year.  This raises the question as to whether they will replace traditional newspapers or complement them.

According to the Palm Beach Post, "since 1998, Chris Ruddy, editor in chief and owner, has delivered one principal product: news and opinion from a conservative viewpoint to offset what he sees as the liberal mainstream media."

In an interview Ruddy stated, "I'm first of all a businessman.  The key to success is to find out who your readers are and build a database. We are more into financial news and health news that will appeal to a clientele that also likes politics."

Sources:  Palm Beach Post