UK: Trinity Mirror to develop mobile sites for national and regional papers
Posted by Alisa Zykova on July 25, 2008 at 8:49 AM
Trinity Mirror announced it is developing a mobile site for two national papers, including the Daily Mirror and the Daily Record and 12 regional newspapers.
Each publication will have a print version, an online edition and a mobile site, which shows that the newspaper industry is a "growing multiplatform media business", according to Rick Gleave, head of Trinity Mirror interactive and mobile.
Nokia and Bluestar mobile (responsible for New York Post's site launch) helped develop the sites.
Regional newspapers to have their sites developed include the Newcastle Evening Chronicle, the Newcastle Journal, the Teeside Evening Gazette, the Liverpool Daily Post, Liverpool Echo, the Huddersfield Examiner, the Daily Post Wales, the Western Mail, the South Wales Echo, the Birmingham Mail, the Birmingham Post, and the Coventry Telegraph.
Source: Journalism.co.uk
Each publication will have a print version, an online edition and a mobile site, which shows that the newspaper industry is a "growing multiplatform media business", according to Rick Gleave, head of Trinity Mirror interactive and mobile.
Nokia and Bluestar mobile (responsible for New York Post's site launch) helped develop the sites.
Regional newspapers to have their sites developed include the Newcastle Evening Chronicle, the Newcastle Journal, the Teeside Evening Gazette, the Liverpool Daily Post, Liverpool Echo, the Huddersfield Examiner, the Daily Post Wales, the Western Mail, the South Wales Echo, the Birmingham Mail, the Birmingham Post, and the Coventry Telegraph.
Source: Journalism.co.uk
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