Video platform Hulu.com to launch on March 12
Posted by Carolyn Lo on March 11, 2008 at 4:07 PM
Hulu.com, a website created by NBC Universal and Fox that legally hosts TV shows and feature films, launches to the public tomorrow. It is predicted to rival other video sharing websites, especially Google's YouTube. The difference with Hulu, reportedly, is its user-friendliness and professional quality material.
Warner Brothers, Sony Pictures, MGM, and other big name media companies have already signed on to add content onto the libraries. According to the New York Times, the only major non-participants are ABC and CBS. Additionally, sports fans will be able to find highlights from N.B.A. and N.H.L. games as well as full length N.C.A.A. men's basketball games from the past 25 years.
Viewers will be given a choice, depending on the show, with which commercials they want to see. Some viewers will even have the opportunity to watch a 2 minute film before the show which eliminates all commercials for the rest of the show.
The main disadvantage of Hulu is their obligation to protect DVD and Web download sales, meaning TV shows and films will only be available for a limited amount of time. Whereas viewers can constantly share videos from Youtube for instance, they will not be able to go back on Hulu and recommend shows to their friends and family, according to Bobby Tulsiani, an analyst at JupiterResearch.
People are also able to view these videos on popular online hangouts. Over 5,000 websites have embedded Hulu's videos such as AOL, Yahoo, and Myspace.
Source: New York Times through Media Bistro, International Business Times through I Want Media
Warner Brothers, Sony Pictures, MGM, and other big name media companies have already signed on to add content onto the libraries. According to the New York Times, the only major non-participants are ABC and CBS. Additionally, sports fans will be able to find highlights from N.B.A. and N.H.L. games as well as full length N.C.A.A. men's basketball games from the past 25 years.
Viewers will be given a choice, depending on the show, with which commercials they want to see. Some viewers will even have the opportunity to watch a 2 minute film before the show which eliminates all commercials for the rest of the show.
The main disadvantage of Hulu is their obligation to protect DVD and Web download sales, meaning TV shows and films will only be available for a limited amount of time. Whereas viewers can constantly share videos from Youtube for instance, they will not be able to go back on Hulu and recommend shows to their friends and family, according to Bobby Tulsiani, an analyst at JupiterResearch.
People are also able to view these videos on popular online hangouts. Over 5,000 websites have embedded Hulu's videos such as AOL, Yahoo, and Myspace.
Source: New York Times through Media Bistro, International Business Times through I Want Media
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