New York Times Co. has launched ShifD in beta, an application that enables users to seamlessly shift content between their computers and mobile devices.

According to the NYT, thanks to ShifD, users no longer need to separately save information on both their computer and mobile device. Users can update information on their online SifD account which then automatically updates it on all devices.

Users can do the update from any Web browser, by text message, through a mobile Web browser, or by using Adobe AIR.

“ShifD is an experiment in giving users the power to bring their content with them by easily shifting it among all of their Web-enabled devices,” said Michael Zimbalist, vice president, research and development operations.

For the beta launch, users can save three types of content including notes, links and places.

“We see a future for device-independent media, with convergence around the user experience and not any particular delivery platform. Developing services that allow users to access content wherever they are and on whichever device they choose is an important part of our strategy.”

Source: Fox Business - RTT News through I Want Media