China Daily launches first English-Chinese mobile paper
Posted by Jean Yves Chainon on February 27, 2008 at 1:53 PM
China Mobile and China Daily have launched the world’s first English-Chinese language mobile newspaper. China Daily Mobile News sends multilingual news to users’ cell phones.Pictured above, Zhu Ling (right), Editor-in-Chief of China Daily, and Wang Jianzhou (left), Chairman of China Mobile together launched the mobile paper.
China Daily Mobile News is sent to users twice in the day, morning and evening. Each multimedia issue contains 20 pieces of news including top news, business, odd news, health, cartoons and more.
Target users include foreign officials, members of foreign companies, white collar workers, college students and more.
In January, China Daily won the rights to publish the official English language newspaper in China about the 2008 Beijing Olympics.
Mobile news has reportedly been very successful in China, as was already the case in 2005. In March 2007, the People’s Daily launched a mobile version in Beijing – 160,000 people had subscribed to its trial version in the Guangdong province alone.
Source: China Daily through IFRA Executive News Service
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![Digg](http://digg.com/submit?phase=2&&url=http%3A%2F%2Fwww.editorsweblog.org%2Fmultimedia%2F2008%2F02%2Fchina_daily_launches_first_englishchines.php&bodytext=<span class="mt-enclosure mt-enclosure-image"><a href="http://www.editorsweblog.org/China%20daily%20mobile.jpg"><img alt="China daily mobile.jpg" src="http://www.editorsweblog.org/China%20daily%20mobile-thumb-250x168.jpg" class="mt-image-left" style="margin: 0pt 20px 20px 0pt; float: left;" height="168" width="250" /></a></span><b>China Mobile</b> and <i>China Daily</i> have launched the world’s first English-Chinese language mobile newspaper. <b>China Daily Mobile News</b> sends multilingual news to users’ cell phones.<br /><br />Pictured above, <b>Zhu Ling</b> (right), Editor-in-Chief of China Daily, and <b>Wang Jianzhou</b> (left), Chairman of China Mobile together launched the mobile paper.<br /><br />China Daily Mobile News is sent to users twice in the day, morning and evening. Each multimedia issue contains 20 pieces of news including top news, business, odd news, health, cartoons and more.<br /><br />Target users include foreign officials, members of foreign companies, white collar workers, college students and more.<br /><br />In January, China Daily won the rights to publish the official English language newspaper in China about the 2008 Beijing Olympics.<br /><br />Mobile news has reportedly been very successful in China, as was <a href="http://www.editorsweblog.org/2005/08/china_mobile_newspapers_catchi_1.php">already the case in 2005</a>. In March 2007, the <i>People’s Daily</i> <a href="http://www.editorsweblog.org/multimedia/2007/03/china_peoples_daily_launches_m.php">launched a mobile version</a> in Beijing – 160,000 people had subscribed to its trial version in the Guangdong province alone.<br /><br />Source: <a href="http://www.chinadaily.com.cn/china/2008-02/26/content_6486167.htm">China Daily</a> through IFRA Executive News Service<br /><br />&title=<b><i>China Daily</i></b> launches first English-Chinese mobile paper){kind=link}
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