Poland: Metro publishes blog supplement MetroBlox
Posted by Jean Yves Chainon on December 17, 2007 at 1:49 PM
Metro Poland published a special bloggers issue on Dec. 5. The MetroBlox supplement was distributed with the regular Metro edition.
Blog and community service Blox.pl led the operation in cooperation with Metro.
Eight bloggers were selected to serve as editors, and picked up teams of bloggers to prepare the texts published in MetroBlox.
Yet this was still different from pure blogging, as all bloggers worked under the supervision of Metro’s editorial staff.
Source: Newspaper Innovation
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