WAN-IFRA

A publication of the World Editors Forum

Date

Mon - 05.12.2016


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In the age of social media, scoops can last just a matter of seconds. As New York Times interactive editor Aron Pilhofer noted in a session on moving towards smarter, better online content, gone are the days when competitors would have to wait 24 hours to take your scoop. Now, he said, it’s almost irrelevant to be first, and the value of being right outweighs the value of being first by magnitudes.

It’s not just traditional news organizations who feel this way. Adam Baker, founder of citizen journalism site Blottr, said that his team can’t afford to get anything wrong, because they don’t have the reputation of an established brand.

Most normal people don’t even know who broke a story, said Anthony De Rosa, Reuters’ social media editor, in a session on citizen journalism. Eric Carvin, social media editor at the Associated Press, suggested that scoops are becoming less relevant, with great investigative pieces becoming more important. Pilhofer made a similar point, commenting that any blog could cut and summarise a breaking news article, but a piece like Snowfall will always be unique to The Times.

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Author

Emma Goodman

Date

2013-04-29 18:26

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In the aftermath of the double bombing of the Boston Marathon, which killed three people and injured more than 170 others, false information has clouded the reports of the Boston Marathon bombing. With the 24-hour news cycle and social media disseminating information faster than journalists can analyze it, the urge to report quickly has in some cases overtaken the need to report correctly.

Hours earlier, trusted news sources such as the AP, Reuters, CNN, Fox News and the Boston Globe had reported that the FBI had identified a sole suspect. The outlets said that the suspect was in custody, only having to retract their statements after the Boston Police department set the record straight.

“BREAKING: Law enforcement official: Arrest imminent in Boston Marathon bombing, suspect to be brought to court,” tweeted the AP.

CNN’s John King told viewers that a suspect had been identified and had been arrested; the network later released a statement, Politico reported, saying “CNN had three credible sources on both local and federal levels. Based on this information we reported our findings. As soon as our sources came to us with new information we adjusted our reporting.”

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Author

Allison DeAngelis

Date

2013-04-18 18:07

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Founded in 2006, BuzzFeed now has more than 40 million unique visitors a month and has recently been "unintentionally profitable." Much of its success comes from its ability to create shareable content.

“I’ve spent a lot of time thinking about how ideas spread,” Peretti said. You could have a huge marketing budget, but if nobody wants to share your content and ideas then it’s not working.

BuzzFeed targets the "bored-at-work" network to share its content. There are “millions of bored office workers,” he said, who blog, instant message, and use Facebook and Twitter all day. This group is bigger than any traditional major news network, he added, and these are the people who make things go viral.

These have been joined by the "bored-in-line" crowd. “I used to hate mobile,” Peretti said, as it used to be impossible to share via mobile devices. But now, half of Facebook traffic comes from mobile, and 40 percent of BuzzFeed traffic, and mobile is becoming a key driver in what makes things go viral. “You can’t go viral if your content can’t be viewed and shared on the mobile web.”

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Author

Emma Goodman

Date

2013-03-13 18:21

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Twitter and other social networks offer journalists totally new ways to communicate, Galant said. “It’s really the first time in history that a journalist can write something without the approval of their editor.”

This is part of a more general shift in the way that journalists relate to and are perceived by the public, said Mike Isaac, senior editor at All Things D. “I now have my picture up there next to my byline,” he said, which allows the audience to connect the information he’s providing to a personality. It’s part of a move away from commoditized news, he added.

This is not the situation at an organization like Bloomberg, however: fellow panelist Edmund Lee, a Bloomberg media reporter, said that at his organization, the reporter “doesn’t exist.”

Regardless of how news organisations depict their reporters, journalists do exist on social media and the audience knows more not just about the writers, but also about “what shapes this person’s point of view,” said Galant. His company Sawhorse Media runs Muck Rack, a resource where journalists can create profiles and connect with sources in the PR industry.

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Author

Emma Goodman

Date

2013-03-09 19:54

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As Director of Video Transformation at the Associated Press, Sue Brooks has done in depth research into the importance of video to the content offering of news sites. Below she explains how 'stickiness' of video supports paid content strategies, and encourages news publishers to "use video creatively, reinvent the genre," rather than copy broadcasters. The AP Video Hub makes it easy for publishers to download and edit raw footage.

 

Anthony Rose is the co-founder and CTO of Zeebox, a new platform for second-screen social engagement. He explains the concept and discusses how an "explosion of content" will get whittled down to the recommendations of friends.

Hear more from Sue and Anthony at DME13 in April. With thanks to ICM Business Video - our video partners at DME.

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Author

Nick Tjaardstra

Date

2013-03-02 14:11

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The World Editors Forum is the organization within the World Association of Newspapers devoted to newspaper editors worldwide. The Editors Weblog (www.editorsweblog.org), launched in January 2004, is a WEF initiative designed to facilitate the diffusion of information relevant to newspapers and their editors.


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