In the past few weeks, the Vogue publisher announced video channels, investments in e-commerce and a clothing line. Yesterday, the Condé Nast College of Fashion & Design held its inaugural classes. Next year, GQ and Vogue bars will serve cocktails in Bangkok.
“We don’t consider ourselves only a magazine publisher,” Chief Integration Officer Drew Schutte told Nieman Lab in 2011.
“A year or so ago we took the word ‘publications’ off the building and took it off of our business cards,” he added. “There was this final commitment to the fact that we are a company that makes quality content ... and we’re going to put that on whatever medium it makes sense.”