The Cincinnati Enquirer and The Kentucky Enquirer are to switch to a smaller printed format, announced Gannett.

According to Poynter, the task of printing of the new format will be given to Columbus Dispatch.

In its press release, Gannett stated that that the new format would "provide convenience for consumers" and "new opportunities for advertisers", as the smaller format will contain the same amount of news content with a larger number of pages, allowing for better display of both content and advertising material.

Other papers have had success with the smaller format, including several British dailies such as i as well as The Times and Sunday Times. Will Gannett reap the advantages of a more compact printed edition?

Sources: Editors Weblog , Gannett , Poynter