Ken Doctor on Nieman analyses the 'newsonomics' of Sunday paper/tablet subscriptions, in light of The New York Times' paid online content launch. "You don't see the Sunday newspaper/tablet subscription called out in any of the Times' announcements, or on its pricing page, and there's a fair amount of subterranean speculation as to the Times' intent -- but more on that below", he wrote. "I talked to a number of people in the days after the Times' announcement who had quickly done the math in their heads, and figured out that the Sunday print subscription, giving them all-access to Times' digital delivery, was the best deal that they could cobble together".
Meanwhile, Arthur Sulzberger, Jr., the New York Times Co's chairman and publisher, in an interview with CEO Janet Robinson at the Paley Center, said that the rise of tablets and apps has helped pave the way for The New York Times and potentially many other newspapers to charge for content, paidcontent reported.
The Guardian's Roy Greenslade reported that the UK advertising market boasts 6.9% increase. According to an Advertising Association/Warc expenditure report, released today, that rise meant that 2010 was strongest year for adspend growth since the dot.com boom of 2000. It also represented a significant bounce-back from recession, he wrote.
NewsGrange reported that Google has just launched its own online publication based in the UK. Think Quarterly, which calls itself a "a breathing space in a busy world" is, as the name implies, a quarterly online magazine, the article says. It will have a very small distribution initially as it is a "short book about data", sent to a small number of Google's UK partners and advertisers.
But paidcontent noted that Google is not about to become a magazine publisher. "Think Quarterly, with an emphasis on science-, business- and technology-related features, is not a consumer product, it's a branding exercise, just a typical corporate contract publishing title, designed to ally Google and its people with smart technology thinking in the minds of its audience", the article said.
Bloomberg digital head Kevin Krim told the Structure Big Data conference in New York City about how the company personalises news for its 20 million users, Gigaom reported.
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