Nielson Online is reporting that the top 10 newspaper sites saw an increase in visitors last month, supporting the case for publishers to "continue to invest online and realign their business focus," communications director Alex Burmaster said.
Media Week is reporting that, on average, the UK's leading newspaper websites saw an increase in page views by 23% than November 2007, and "outperformed the wider online marketplace."
Despite the grim outlook for print publications, online versions have been thriving this year, Burmaster said. The panel-based research comes following the report by Deloitte predicting that one in 10 newspapers will either cut print frequency, move entirely online or shut down in the next year.
The Guardian was the leader with 3.4 million unique UK visitors, followed by the Telegraph with 3.1 million visitors. News International online versions of titles The Times and The Sun, followed by the Daily Mail, rounded out the top five.
Source: Media Week


