The Digital Revenue Gold Mine
Posted by Larry Kilman on July 7, 2008 at 10:12 AM
Newspaper companies have been successful in generating audience and attention with their digital platforms. But the Holy Grail for newspaper companies is how to produce significant revenues online.
Companies that have had success in making money from the web -- from citizen journalism, cross-media advertising, web TV, mobile and other digital strategies -- will be featured in the World Digital Publishing Conference & Expo, to be held in Amsterdam on 15 and 16 October.
Speakers at the World Association of Newspapers event will include Caroline Little, CEO of Washingtonpost.Newsweek Interactive, Manual Mirat, CEO of Prisacom in Spain, Eric Scherer, Business Development Director of Agence France Presse's Olympics coverage, Jorma Harkonen, Director of Bonnier's MTV3 mobile strategy in Finland, and many others.
Full details of the event, which will be held back-to-back with WAN's annual Readership Conference & Expo, can be found here.
Companies that have had success in making money from the web -- from citizen journalism, cross-media advertising, web TV, mobile and other digital strategies -- will be featured in the World Digital Publishing Conference & Expo, to be held in Amsterdam on 15 and 16 October.
Speakers at the World Association of Newspapers event will include Caroline Little, CEO of Washingtonpost.Newsweek Interactive, Manual Mirat, CEO of Prisacom in Spain, Eric Scherer, Business Development Director of Agence France Presse's Olympics coverage, Jorma Harkonen, Director of Bonnier's MTV3 mobile strategy in Finland, and many others.
Full details of the event, which will be held back-to-back with WAN's annual Readership Conference & Expo, can be found here.
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