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Despite widespread allegations of fear-mongering tendencies in British science and health journalism, the minister of science and innovation, Lord Drayson, has praised the high standard of reporting in this field.

The reporting of public health issues by mainstream publications has come under heavy criticism for its inflammatory tone and exaggerated content. The recent coverage of the swine flu outbreak, a pertinent example, has been interpreted as unnecessarily alarming. Yet, speaking at the World Conference of Science Journalists in London yesterday, Drayson came out in defence of the work of science and health reporters. He rejected claims that the reporting of stories such as swine flu amounted to no more than hysterical headlines, but rather,  it provides an essential public service. Journalistic coverage of disease and health risks helps people make educated decisions by bridging a gap between science and the public, Drayson argued.  

For its July magazine, Press Gazette has compiled the top 50 best scoops in UK journalism from 1922 to 1995. The original impetus for the list was the Daily Telegraph's stunning work covering the MPs' expense reports, and draws from suggestions by Press Gazette readers.

Unfortunately, the complete rankings are only available to subscribers, but editor Dominic Ponsford has put together his personal top five, in chronological order:

This week, a tax break for newspapers in Washington state went into effect, giving print publications a 40 percent reduction in the state business tax. One lawmaker stressed the tax cut was "not a bailout." It is interesting to note Washington already offered equal exemptions to the aerospace and timber industries, both of which are critical to the state's economy.

In a year which saw the Seattle Post-Intelligencer make the move to online-only and the Seattle Times cut 500 staff members, many publications will welcome any relief they can get. However, others wonder whether the measure will be enough to revive struggling papers and what such aid means for the publications' journalistic independence.

Local and regional newspapers will have the opportunity to further develop the visual content on their online editions, with use of a new multimedia wire service. Tradeclips.com, which launched this week, aims to facilitate the streaming and sharing of online video content between news providers subscribing to the reasonably priced service.  

The service will offer free uploads and downloads of video, audio and still files, for which storage is offered at a fee. Registered users will also have access to a sizeable trove of archived multimedia footage.

The Economist magazine is refashioning its image through a major new advertising campaign to appeal to a wider readership. It has launched a cinema commercial, its first in eight years, to dispel preconceived ideas about the magazine's content and ethos.  

The commercial is part of a repackaging drive to boost circulation in the magazine's birthplace, the UK, and to emulate the popularity that it enjoys in the US.  The campaign calls upon the "intellectually curious" rather than any specified demographic to "let your mind wander".

The Washington Post has decided to cancel its plans to host private, off-the-record dinner parties for political lobbyists at the home of its publisher after criticism from the newsroom at the suggestion that their services were effectively been sold. Publisher Katharine Weymouth was to host dinners that would give paying lobbyists and business leaders access to officials from the Obama administration and Congress, as well as Post journalists.

Politico first reported the story yesterday after obtaining a flier promoting the events that had been given to a healthcare lobbyist. The flier was entitled "Underwriting Opportunity: An evening with the right people can alter the debate" and advertised events with a maximum of 20 guests to discuss major White House policy initiatives, which participating firms could co-sponsor for $25,000 per event, with up to two sponsors per session. There was also an offer for 11 for the price of 10. The theme of the first July dinner was to be health care reform, and WaPo guaranteed the attendance of Obama administration officials and members of Congress as well as reporters.

One of the latest products to appear on the market for newspaper publishers looking to improve their revenue is Circulate, from new start-up CircLabs. The Editors Weblog spoke to co-founder and executive vice president Martin Langeveld, former newspaper editor and executive who now also writes for Nieman Journalism Lab, about the project.

The CircLabs team decided to look for a user-centric solution to monetise online content through improving the user news experience, as opposed to what Langeveld sees as publisher-centric solutions that focus on how to charge users for content. Charging users for content could indeed be incorporated into Circulate, but he does not see it as the main source of revenue. Rather, what Circulate hopes to do is essentially make it easier for people to find the news they are interested in, hence encouraging them to read more and therefore increasing traffic to and engagement time on newspaper websites, offering greater advertising opportunities.

The Circulate concept evolved out of research carried out by Bill Densmore at the Reynolds Institute of the University of Missouri into a project he called the Information Valet. This, Langeveld explained, is a more "comprehensive and very complex system" and Circulate hopes to be a starting point for something similar. The founding CircLabs team consists of four: Langeveld and Densmore plus Jeff Vander Clute and Joe Bergeron. The University of Missouri offered initial funding and Langeveld is confident that the company will soon announce its first round of seed funding, which would include investment from the industry and private investors as well as from the university.

What Circulate actually is

As the consumer will see it, Circulate will consist of a narrow strip that will appear within the user's browser window that will be branded and recommend journalistic content throughout the user's time online. The bar will be along the top of the window and generally narrow enough to include one line of type, though would have the ability to expand when necessary. A small programme must be downloaded to install the strip, but a user can log in to their account on any computer that has the programme. There will also be a destination URL that users can access on computers on which they cannot download the software, and the team plans to develop applications for smartphones, and offer email alerts.

When the user installs it, it will ask them some questions about them and about their interests and preferences. The user is not obliged to enter any information, but the more that they do, "the better Circulate can bring content to you," Langeveld explained. He added that his team understands how important privacy is to consumers and stressed that Circulate will be very clear with regards to the amount of information it stores about its users and will give them an easy option to access or delete this.  "It won't just be buried in one of those user agreements that everybody just clicks through," Langeveld clarified.

The programme will also track your movements online and make recommendations for content based on these and the information you provide. Article suggestions will appear as links in the Circulate strip, and it might expand to offer the user three or so recommendations on a specific topic, or to ask or answer a user's question. As the technology develops, it will be able to gather new applications, so additional icons might appear on the bar that could offer a user access to their Twitter feed, for example.

A home base for users

Users will sign up for and download Circulate via a 'home base' which is likely to be their local newspaper. The Circulate strip will be branded according to the home base, so this newspaper brand will 'travel' with the user throughout their online experience. The user would be free to change their home base at will. Eventually the local newspaper, as a Circulate partner, would be able to sell advertising and do other kinds of marketing and promotion through the strip.

How it can make money for publishers

Although Langeveld does not believe that revenue from charging users will be "more than the smallest fraction of the total potential of Circulate," it will be possible to do that within the Circulate framework. If newspapers decide that they do have premium content which is unique and valuable enough that people are willing to pay for it, Circulate will facilitate this through a universal subscription to all multiple papers' premium content, or on a per item basis.

However, as stated above, Circulate's main aim is to increase traffic to newspaper websites. Langeveld pointed out that his team's research shows that in the US, web users spend only about 1.2% of their time online on newspaper websites, and traffic to newspaper sites accounts for only 1% of page views. "That really is the challenge for newspapers, to increase that percentage," said Langeveld. And Circulate hopes to do this by "constantly recommending journalistic content from newspapers and other news outlets the other 99% of that time."

The possibility for the papers acting as homebases to brand the strip also "has value" for local papers, according to Langeveld, as it means that their brand travels round the web with the user whenever they are online, thus constantly reminding them of their relationship with the paper. Circulate also intends eventually to include advertising on the bar itself, although the format has not yet been developed. Langeveld believes that there are opportunities for both national and local advertising. There would be the possibility to target users and therefore create more value, and participating papers could sell space to local businesses. He sees this as a good selling opportunity: "now you can reach our readers all the time when they're online rather than just the one or two percent that they're on our site."

Will it work?

Software development has already started and the Associated Press has agreed to allow Circulate access to its content. Langeveld confirmed that the company is planning a beta rollout with a group of newspapers and users in autumn. Could it be the solution that newspapers have been waiting for?

Many publishers seem to be concretely moving towards charging online, and others seem to be contemplating it as a solution to their financial difficulties and in an attempt to restore value to news and prevent it from becoming a commodity. The fact that Circulate would be able to incorporate this is thus a point in its favour. When asked if it could be compatible with Journalism Online, a start-up aiming to facilitate charging for content that has reportedly been in talks with many publishers, Langeveld said that it is something that his team has not explored, but that it was "certainly possible."

Increasing engagement time does indeed seem to make sense, although in terms of monetising it means that newspapers are still dependent on the advertising market. It is clearly something that newspapers should be working on themselves or through companies like Apture that try to keep readers on news sites through multimedia enhancements, but it does seem that Circulate can help in actually getting readers onto a site. Persuading readers to sign up could be tough, most likely requiring an aggressive marketing strategy, and the CircLabs team is wise to anticipate privacy concerns. Assuming that users do sign up, it is hard to say how many people will click through links and how often, but it seems as if it could well contribute to an increase in traffic. 

In a bizarre new venture, the Washington Post had promised lobbyists a chance for off-the-record meetings with policy makers and newsroom staff for the price of a $25,000 sponsorship, according to a flier shown to Politico by a health care lobbyist. These "Washington Post Salons" would consist of dinners at the home of WaPo CEO and publisher Katharine Weymouth.

A WaPo spokeperson has responded to Politico, stating, "As written, the newsroom could not participate in an event like this." Apparently the event planning division of the company sent out the flier advertising reporters' participation without first alerting the newsroom.

Politico also obtained a copy of an internal memo sent by Executive Editor Marcus Brauchli, reaffirming that staff members would not be taking part in the events as "Our independence from advertisers or sponsors is inviolable."

A new initiative by Associated Northcliffe Digital aimed at small towns in the southwest will introduce 50 hyperlocal sites where community members can write and upload content. The sites are targeted at towns with fewer than 50,000 inhabitants who don't yet have an online news portal to call their own.

Twenty-three of the sites have already launched, including those for Bideford and Redland, while the rest will be up and running by the end of the summer.

Russian news agency, RIA Novosti, is investing in training programmes to improve staff skills as an anti-crisis measure, it was announced in a press release.  

In January and June of this year, the news agency ran a series of lectures and seminars to train staff in multimedia technology for video recording and photo imaging, infographics, Internet search engines, "black PR" and legal risks in the media. The training culminated in two-week multimedia courses held at a summer school in the Moscow region. The classes, which started on June 20, are being held in the form of business games. "While the agency like anyone else is affected by the negative consequences of the economic crisis, we cannot allow ourselves not to invest funds in improving the skills of our staff," RIA Novosti Editor-in-Chief Svetlana Mironyuk said.

In this digital age where technology lends itself to information at one's fingertips, one interactive website shows that American reporters and correspondent wannabes may not find their dream jobs quite so conveniently. That is of course, unless their hometown is Atlanta, Boston, Los Angeles or New York.

WANTED Technologies, a site specialized in measuring hiring trends, reports that Los Angeles is by far the most lucrative locality for job-hunting journalists with a total number close to 2,000 who secured jobs in May.  Atlanta and Dallas tied for second place as the safest bets for media related work. Both cities boast 700 sealed deals, with Atlanta's score for supply and demand being slightly higher than in Dallas.

Twenty-five American nonprofit news organisations have decided to come together to form an Investigative News Network, following a three-day conference at the Pocantico Conference Center in New York. Its mission is to aid the work and public reach of its members, and to foster the "highest quality investigative journalism" to hold those in power accountable.

The Pocantico Declaration anticipates an increase in the number of investigative news publishers, and hence seeks to establish "basic shared goals and news values." It identifies several different forms of potential collaboration. Firstly, editorial: meaning that nonprofits could carry out joint accountability projects. Secondly, administrative: organisations could exchange information about organisational functions and even possibly centralise some of these. Thirdly, financial, which could consist either of just sharing information and jointly fundraising, or even of "pioneering new economic models to help to monetize the shared, combined content of the member organizations, in order to achieve a more sustainable journalism.

The American newspaper publisher Gannett plans to get rid of somewhere between 1,000 and 2,000 positions, according to an article in today's Wall Street Journal. The job cuts will hit the company's 80 local dailies, rather than USA Today.

Former Gannett editor and reporter Jim Hopkins had previously predicted up to 4,500 slashed jobs on his Gannett Blog. He now says there will likely be 600 actual layoffs as a result of the restructuring, naming July 8 as the axe date.

 

Do you speak Twitter? Come on, Tweeple... It's time to get with the program. Yes, you Tweeple, people of the Twitter universe, or Twitterverse. Whether you are a newetter (a new tweeter), an occasionitter (an occasional Tweeter) or a seasoned reportwitters (you guessed it, reporter-style twitterer), an entire range of Twitter vocabulary has arrived. 

The regional press in America is in the midst of a whirlwind of stylistic, managerial and media development, to the extent that its face is changing beyond recognition.  That evolution is a necessary but merciless concept has been demonstrated by the disappearance of many regional daily newspapers and the unpredictable life span of modern ventures.

Michelle Ferrier, the former managing director of the development team of the soon-to-be late hyperlocal community site, MyTopiaCafe.com, laments the failure of the initiative of the Daytona Beach News-Journal. The experiences of the Daytona project have been shared by other now redundant initiatives of media organisations eager to offer new services while drastically cost-cutting and downsizing. Hyperlocal, however, is not necessarily a prematurely defunct form of community news provision. The problems were symptomatic of the approach, warns Ferrier, yet lessons can be learned.

After the Hartford Courant redesigned its format last September, the response to the front page's new look was extremely negative. The paper's decision to move the nameplate from a traditional, horizontal position to a vertical orientation displeased enough readers that management decided to do something about it.

An informal online poll asked readers to choose their preferred look for the Courant from among three options. The results overwhelmingly favored a horizontal nameplate, and the paper has since reverted to the more traditional format.

Two recent university graduates have decided to stop updating the fake Twitter account they created for UK foreign secretary David Miliband, the Guardian reported. The fake account attracted attention when several news outlets including the Guardian, AFP, the Times and the Telegraph picked up the Miliband impersonators' tribute to Michael Jackson, once again highlighting the need for verification when journalists deal with social media.

The quote "Never has one soared so high and yet dived so low. RIP Michael" was published in several papers. Rory Crew and Knud Noelle claim that they were not aiming to trick the media, but think that journalists "learned something" about not taking such things at face value. They wrote in an email to the Guardian that "It does highlight the importance of the verification of sources, which is clearly becoming more difficult in the web 2.0 era." Crew expressed disappointment in the media and said he believes the mistakes were made as a result of newspapers cutting sub editors and hence falling behind on fact checking.

Nieman Journalism Lab's Zachery M. Seward interviewed Spot.Us founder David Cohn about the project's plans for expansion. Spot.Us is an 'experiment' in locally funded journalism, which calls for readers to suggest and fund story ideas about the San Francisco area. Since November, the site has funded and published 20 stories written by freelancers, supported by donations from readers.

Cohn explained to Seward that one of his three-month goals is to replicate the Spot.Us model in other communities, such as Los Angeles or Seattle, or maybe Boston, Philadelphia or New York. To do this would call for "a more careful analysis of what's really required from the organisation," he said. He is currently a volunteer and would probably have to stay that way for some time, the site does not bring in anywhere near enough money to fund a full-time employee.

Journalism Online has announced that it has retained ITZ Publishing to lead its efforts in working with small- and medium- sized newspaper companies to maximize their online revenue opportunities. ITZ will help Journalism Online's affiliated news publishers to design marketing and packaging strategies for online subscriptions, micropayments and combined online/print subscription packages.

It will do this by assessing audience usage patterns and hence helping the newspaper companies to build appropriate pay strategies through Journalism Online. "Greg Swanson and the ITZ Publishing team have been market leaders in developing breakthrough solutions for news publishers," Journalism Online's Co-founder Steven Brill said in a press release.  Another of the co-founders, Gordon Crovitz commented that "The marketing and data analysis expertise of ITZ Publishing will be especially valuable to publishers in retaining a large number of unique visitors and page views online while converting many free users to paying subscribers."

San Diego is set to be home to the new Watchdog Institute, which will provide "data-driven investigative journalism" to media outlets.  The venture is being led by Lorie Hearn, a senior editor of the town's only printed daily, the San Diego Union-Tribune.

The Institute and the paper will collaborate closely.  The details of the project were illustrated by in an email sent by U-T editor Karin Winner to newspaper staff last Friday.  The Institute team is comprised of the director, Hearn, two reporters and a data specialist, who will work closely with the newspaper staff on 'long and short projects'.  

Would expanding US copyright law to incorporate news articles help protect newspapers from unfair competition online? Several columnists and commentators have come out on both sides of the issue in the past week, raising questions on the role of online aggregators and the efficacy of any action regarding copyright.

First off, US Court of Appeals judge Richard Posner proposed on his blog that copyright law should be changed to "bar access to copyrighted materials without the copyright holder's consent, or to bar linking to or paraphrasing online content without the copyright holder's consent." Essentially, that would mean news aggregators like Google News would have to ask permission each time they linked to a newspaper article. Posner argues that traditional media lose so much revenue by these "free riders" reusing content it will eventually drive newspapers out of business.

Citizen photojournalism agency Citizenside has partnered with French free daily 20minutes to launch a citizen journalism portal on the paper's website 20minutes.fr. In the area "la une des lecteurs" (the readers front page) there is a new section called "vos images" (your images) where readers can upload their photos and see them sorted and published.

Hélène Fromen, new media editor at 20Minutes said in a press release that "putting this contributative platform in place "confirms 20minutes.fr's capacity for innovation." She added that "with this service, we are deploying a true participative ecosystem around 20minutes.fr that treats our Internet readers as a potential new source of verified information and gives value to their contributions."

Google News and YouTube are extending their collaborative applications in an attempt to attract more news outlets to use their services. The project will target the 25,000 plus news outlets which are already on Google New's source list, to encourage them to join the YouTube partner programme and become an official partner. The aim is to help news publishers generate a larger audience for their video content.  

The plans were announced Sunday on the Google News Blog by YouTube news manager Olivia Ma.

Average time spent per visit decreased for more than half of the top 30 global news websites in May compared to last year, according to the latest Nielsen data. The trend mirrors the drops seen at the top newspaper sites.

The biggest gains came from two non-traditional news sources. Google News upped the average time spent on its site to over 22 minutes, a gain of over ten minutes from May 2008. Similarly, the average visitor stayed on the Huffington Post for about 15 minutes, an increase of more than six minutes.

The British national, the Independent, is launching its own mobile site.  It is the latest in a string of newspapers to recognise the future importance of mobile news and the need to tap into this potentially large market. A mobile site could capture a wider readership and provide an additional flow of revenue for publishers, New Media Age reported.

Bill Swanson, digital MD at The Independent, said:

"The growth of the internet has invoked an enormous change in the world of publishing and now the ubiquity of mobile devices and the evolution of the commercial model surrounding them has finally made the medium a viable one for publishers," he said.